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  • How the hospitality industry is responding to COVID–19 pandemic

    730 565 Hamish Kilburn
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    How the hospitality industry is responding to COVID–19 pandemic

    As the world settles in to the realities of lockdown, editor Hamish Kilburn has noticed a number of hospitality brands going above and beyond to help prevent the spread of COVID–19…

    The industry may be on its knees financially, with hotels having to remain shut following the outbreak of COVID–19, but the spirit of hospitality around the world has arguably never been stronger.

    With borders to nations closed, and new measures being put in place to further extend social distancing, the tourism and hospitality industries have suffered most – hotels, restaurants and other venues have had to temporarily lock their businesses down.

    In this time, however, the true spirit of hospitality has led to hotels and hotel chains to do amazing things. Here are just some of the ways in which the hospitality industry is selflessly helping to prevent the spread of COVID–19.

    Offering free rooms to the NHS

    Image credit: Stock Exchange Hotel

    One of the first in the hospitality sector to offer its help, Gary Neville and Ryan Giggs announced that they were temporarily closing their two Manchester-based hotels in order to offer their rooms to the NHS for free. Hotel Football and Stock Exchange Hotel, which will shelter MEET UP North on July 6, have started a trend for other hotels, brands and chains to follow on from.

    “The company is working with its team to put a package in place for all staff members for the months ahead, following which the hope is that things would have returned to normal,” they said in a statement. “While health and safety remain the company’s primarily concern the economic situation of each individual team member is also being given utmost priority.”

    Lighting up communities with symbols of hope, and offering rooms to the homeless

    The meaningful plot thickens daily with the IHG. Firstly, the major hotel group reacted amplified a statement of hope by lighting up many of its empty rooms with signs of love as the world faces prospect of lockdown. In addition, the group then announced that it was going to waive cancellation feels until the end of April. Most recently, though, the hotel group is working with the Mayor of London and the government to offer 300 of its hotel rooms to the homeless to self-isolate during the COVID–19 crisis.

    Transforming hotels into hospitals

    Following the recent outbreak of COVID-19 in the UK, major hotel chains are in discussions with the government about transforming their properties into temporary NHS hospitals, The Guardian reports. Best Western, Hilton, Holiday Inn, Travelodge and Whitbread’s Premier Inn chain are among the operators discussing  the logistics of closing their hotels to the public so that spaces can be given to vulnerable groups who are at a heightened risk of contracting the virus in the coming months.

    In response to the coronavirus pandemic, ILUNION Hotels has placed its hotel chain at the disposal of the Community of Madrid’s political and health authorities to take in patients across its three Madrid properties with mild cases of coronavirus, who need to isolate themselves during the coming weeks and cannot do so in their own homes. ILUNION believes that “at this time society needs every institution and company to rise to the occasion.” Moreover, ILUNION Hotels are planning on presenting the same proposal to other regions across Spain, offering a safe place for patients to spend their isolation, without putting friends and family at risk.

    Donations of food and space

    In order to help local communities to battle through the coronavirus crisis, brands and hotels such as Handpicked Hotels, Michel Reybier Hospitality, Ocean House and Bespoke Hotels have also welcomed in the community by donating food and offering safe spaces for the elderly as the outbreak of COVID–19 progresses.

    Ocean House in Rhode Island has said it will deploy its Ocean House Management Food Truck, which will go to the same place three times a week, until May 31.

    Meanwhile, back in the UK, Bespoke Hotels’ Cotswolds House, The Lyndene Hotel, Oddfellows Chester, Branston Hall Hotel, Green Dragon on Herford and Ennerdale Hotel are all offering food bans and/or afternoon teas for local care homes. “Given the current circumstances, we cannot let our food and beverage go to waste without helping those in need”, commented Robin Sheppard, CEO of Bespoke Hotels. “We have an active community and local charities in each region – we must work together and be kind to one another during these unprecedented times.”

    Please email Hamish Kilburn, or tweet us @HotelDesigns, if you have a story you would like us to share about a hotel or brand that is doing something incredible in order to help fight the spread of COVID–19.

    Main image credit: Pixabay

    Hamish Kilburn / 25.03.2020

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