Boutique aparthotel, The Gate, debuts in East London

Modern travellers’ needs and taste in accommodation are changing – people desire more choice than a traditional hotel versus self-catering apartments, and The Gate aims to bridge the gap between the two. The new aparthotel feels like an elevated version of your own home, with full-service amenities and flexible stay periods where guests can stay for one night or up to three months.

Situated in Whitechapel, just a one-minute walk from Aldgate East tube station, The Gate is directly influenced by the style and culture of the vibrant London streets it overlooks, connecting guests with its surroundings and the local East London community.

With 20 floors and 189 rooms, The Gate offers unparalleled 360° views of The Gherkin, The Shard and Brick Lane appealing to guests no matter the length of their stay. Partners include Maddox Gallery, who have curated the artwork around the hotel including a Banksy in the lobby and Retna, Bradley Theodore and The Connor Brothers pieces displayed in the private members lounge, making the property their new East London Gallery.

Apartments feature include cooking facilities, quality and comfortable Hypnos beds, Soundbars with Bluetooth connectivity, Nespresso machines, walk-in showers and rainfall shower heads, washing machines and dishwashers.

Image credit: David Cleveland | Caption: Each of the 189 rooms feature Hypnos Beds.

Guests checking in for days or weeks can enjoy rooms designed to be modern and functional, but with artistic flourishes to create a distinctly homely feel. There are nine room categories each with a bedroom, fitted kitchen and living area, and some featuring a separate living space with a sofa bed. Room types include one and two bed apartments, accessible rooms, interconnecting family rooms and rooms with skyline views. No two rooms are the same with unique art and bespoke upholstery and new mid-century furniture designed in Europe.

The healthy-eating trailblazer Maple & Co will be opening its eighth location here, Maple & The Gate café, opening to the public on the ground floor including outdoor seating. The renowned New York fragrance brand, Le Labo, supplying in-room bathroom amenities and a boutique gym with Technogym equipment including Peloton bikes, which are also available in apartments by prior arrangement.