New ibis Styles hotel offers striking Art Deco interiors

730 565 Hamish Kilburn
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New ibis Styles hotel offers striking Art Deco interiors

Having recently opened in the heart of Hounslow, ibis Styles London Heathrow Airport East offers stylish and affordable accommodation, inspired by the architecture of Hounslow’s Golden Mile…

The Art Deco-styled ibis Styles London Heathrow Airport East hotel celebrates the modern world with an eclectic blend of 1920s glamour.

The 125-room ibis Styles hotel has been developed in partnership with Splendid Hospitality Group, and designed by specialist Hotel & Leisure interior design company, Matthews Mee, whose previous clients have included Mercure, Hotel Indigo, Crowne Plaza, Holiday Inn and Hilton’s DoubleTree.

“The inspiration was the Great West Road into central London and the Art Deco mid 20th century style of architecture,” said Design Director of Matthews Mee, Robert Matthews. “This includes the Hoover building, Firestone headquarters, Gillette factory and tube stations that line this main arterial route to London, celebrating the modern mechanical world with an eclectic blend of progress and handcrafted tradition.

The hotel is the whole package, the roaring 1920s narrative runs through everything from door handles to furniture, some details are obvious whilst others need more work such as bespoke woven carpets and wallpapers.

“Although the hotel’s story is based around the 1920s, the idea behind the interiors was that the hotel should not recreate the exact style of the Art Deco era but instead, use the upscale simplicity of form to create a contemporary interpretation of the style reminiscent of the age.”

Quirky Art Deco carpets, mirrors and furniture in lobby

Image credit: ibis Hotels

The lobby is bright, fresh and comfortably elegant with a touch of Romanticism. Remaining faithful to the hotel’s glamorous theme, the restaurant and bar blends classical features with modern touches, such as brass accessories and vibrant art with hard materials such as walnut and marble. The polished flooring and statement rugs also add to the multi-functional space and encourages leisure and corporate guests to relax and unwind in the decadent bar and lounge areas.

The practicalities of the hotel match the high standards of the design, with each of the spacious bedrooms fitted with triple glazed windows to ensure a completely sound-proof environment. A stand-out feature of the hotel is the availability of four accessible family rooms on each of the three floors, with two each at opposite ends of the corridor and the option to book them together to have interconnecting rooms. Bespoke ‘roaring 20s’ music and dance style bedhead murals are featured in each bedroom, along with Art Deco inspired dress mirrors to complete the sophisticated look.

Main image credit: ibis Hotels

Hamish Kilburn / 09.03.2020

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