PRODUCT WATCH: Brintons extends Laura Ashley collection

730 565 Hamish Kilburn
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PRODUCT WATCH: Brintons extends Laura Ashley collection

For AW19, Brintons and Laura Ashley have updated the existing stocked collection of carpets with fresh plains and intricate patterns…

Evolving a collaboration that has spanned a decade, Brintons and Laura Ashley have unveiled the latest designs that have been inspired by heritage prints and informed by colour trends, whilst also experimenting with scale.

Both brands have strong heritage, renowned for creating bold prints, which adorn interiors globally. Brintons’ designers worked with Laura Ashley’s creative team to delve into their pattern archive, to create the new collection. “Laura Ashley has a strong heritage of creating bold and beautiful prints, working on an extension of the existing range was a natural next step in the development of the partnership,” said senior creative designer at Brintons, Jane Bradley-Bain.

The collaboration has resulted in an extensive new collection of twelve axminster patterns and four new plains to add to Brintons popular Bell Twist range. Woven in Brintons famous 80 per cent wool, 20 per cent nylon yarn blend, carpets from the Laura Ashley collection offer customers the ultimate combination of performance, longevity and comfort underfoot.

Image credit: Brintons

Poppy Marshall-Lawton at Laura Ashley added: “Using the expert knowledge of the Brintons team and their understanding of working with an archive, has ensured that the collection remains true to the iconic Laura Ashley brand, whilst offering customers a fresh and current selection of prints and colourways.”

Available from stock the wool-rich collection provides a ready-made solution that’s ideal for quick turnaround projects where time is critical and offers a fantastic hard-wearing option that remains tough enough for high traffic areas but won’t compromise on softness or luxury.

With more than 230 years of heritage creating beautiful bespoke woven carpet for some of the world’s most prestigious buildings, Brintons is one of our recommended suppliers. To keep up to date with their news, click here. And, if you are interested in becoming one of our recommended suppliers, please email  Katy Phillips by clicking here.

Main image credit: Brintons

Hamish Kilburn / 10.09.2019

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