The luxury hotel in San Francisco’s new guestrooms, meeting and event space were designed in collaboration with Chapi Chapo Design to evoke renewed vibrancy…
Namesake of the famed St. Regis Hotel in New York City, founded by John Jacob Astor in 1904 and synonymous worldwide with design excellence, European-style elegance and personalised “anticipatory service,” The St. Regis San Francisco introduced a new dimension of luxury and gracious living to San Francisco, personified by the signature St. Regis butler service, when it opened in 2005. The hotel remains the crowning jewel of the Yerba Buena cultural corridor, steps from the San Francisco Museum of Modern Art, the Contemporary Jewish Museum and the Yerba Buena Centre for the Arts and proximate to Union Square, the financial district and the Moscone Convention Centre.
“This has been a wonderful opportunity for us to return to The St. Regis San Francisco,” said Boris Mathias, co-CEO of Chapi Chapo Design. “Our goal was to honour St. Regis’ distinctive heritage while refreshing the property with a design that captures San Francisco’s innovative spirit, rich history and natural beauty, and to create ultra-luxe guest rooms and event spaces that anticipate the needs of today’s discerning traveller.”
The St. Regis San Francisco’s 260 rooms and suites were refitted with customised furniture, exclusive to the hotel. New room seating includes chairs and ottomans designed both for lounging and working. Headboards picoted with rich leather paneling, suggestive of a luxury sports car interior, also serve as homes for the connections that power the rooms’ sophisticated technological upgrades. San Francisco’s iconic hills and valleys are subtly referenced in wall covering that features the soft curves of a Richard Serra-inspired sculpture. Viewed through layered smoked desk glass, California’s glorious panoramas, as captured by legendary landscape photographer Ansel Adams, evoke the dreamy intrigue of a Dashiell Hammett novel.
Continuing the theme of wedding historic milestones to contemporary sensibility, the California Gold Rush of 1849 that put San Francisco on the map is referenced by a colour palette of silver, copper and iron, adding an alluring luster to the rooms’ ambience but setting off distinctive custom 3D computer graphic applications created by Christo Saba. The artwork pays homage to the innovative spirit of San Francisco with subtle visualisations of past luminaries and today’s tech industry giants.
The redesign also focused on enhancing The St. Regis San Francisco’s 15,000 square feet of meeting and event spaces, creating refined, comfortable and innovative areas designed to facilitate conversation and collaboration. Continuing to balance tradition and contemporaneity, the new custom carpet in the ballroom features a modern, earthy abstract pattern with unexpected bursts of color that ideally complements the room’s magnificent existing chandelier.
And with a subtle touch of whimsey that acknowledges the city’s storied geological uncertainty, Chapi Chapo Design fitted the hotel’s meeting spaces with tectonic-plate themed custom-designed carpet.
Main image credit: Marriott International/St Regis