Accor, in a bid to raise awareness of its ALL – Accor Live Limitless campaign, has installed a glass box that contains a fully-furnished hotel room on the top of Germany’s highest mountain. But you can’t stay here (not yet anyway)…
Calling all stargazers, Accor has recently unveiled an entire hotel room at the top of the Zugspitzplatt, the highest mountain in Germany. But not so fast, it’s not actually possible (yet) to spend the night here without trespassing. Instead, the installation has been created to highlight the brand’s ALL – Accor Live Limitless campaign. Still, it’s a pretty interesting hotel concept that the editorial team at Hotel Designs identified recently.
Travellers who who make their way up to the glass construction will, as a result, be rewarded as an ALL newcomer with 500 points on their personal ALL account, redeemable at their next stay in one of Accor’s hotels.
The interior design scheme inside the glass structure includes real hotel furniture that comes from the Accor brand Novotel, with which the hotel group started more than 50 years ago.
Many are now calling for the hotel group to actually make this installation a real-life experience, but only time will tell whether or not sleeping under the stars at altitude will become the next unparalleled travel trend.
Main image credit: Accor