Premium British bed and mattress brand, Sleepeezee, has started its centenary year celebrations, due to be in full swing come its 100-year anniversary in December 2024, with a very ‘Zzzen’ event…
To kick off the celebrations, Sleepeezee held an event – Zzzen by Sleepeezee – hosted by the brand’s ambassador and former Olympic champion, Dame Jessica Ennis-Hill. Having partnered with the brand for over three years, Jessica Ennis-Hill has been a close ambassador, with the Jessica mattress range and partnership with The Children’s Hospital Charity seeing huge success.
The very Zzzen event took place at Wild by Tart in London and gave interiors and fitness journalists and influencers the chance to enjoy a mindful yoga class, brunch and Q&A on sleep with Dame Jessica Ennis-Hill and Sleep Expert for Mattress Online, James Wilson.
“It was fantastic to host the Zzzen by Sleepeezee event and educate our guests about the important link between a good mattress and healthy sleep,” commented Dame Jessica-Ennis Hill. “Throughout my life, sleep has played such a crucial role in my performance as an athlete and as a working mum and I loved sharing my stories and experiences with our guests. Testing out the new Sleepeezee Centurial mattress and listening to James Wilson’s sleep tips was also a real highlight and I hope our audience learnt as much as I did from his expert advice.”
The relaxing morning event began with a mindful yoga session with athlete and yoga instructor, Lina Nielsen followed by a delicious healthy brunch. During the brunch, guests had the opportunity to hear from Sleepeezee’s Managing Director, Steve Warren on the brand, Sleepeezee’s 100-year anniversary and the new Centurial range.
The new Centurial range has been developed and manufactured to celebrate Sleepeezee’s centenary year. One of the mattresses from the range, the Centurial 03 mattress, was available for guests to test themselves at the event. The Centurial 03 mattress is made with 100 per cent natural fillings such as natural talalay latex, alpaca and British wool and comes with a 10-year guarantee. Featuring 7,000 pocket springs and a luxuriously soft pillow top, this mattress provides edge to edge comfort and support whilst supporting heat regulation.
Following this, attendees listened and took part in a discussion with Jessica-Ennis Hill and James Wilson. The discussion spanned Jessica’s career and fitness routine, her lifestyle and experiences with sleep and the inspiration behind creating a mattress range with Sleepeezee. The Q&A provided crucial takeaways for attendees on how having a good mattress is crucial for a good night’s sleep, the link between sleep and exercise and how to combat a bad night’s sleep.
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Main image credit: Sleepeezee