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  • The Backhausen Bespoke Service – the fabrics dreams are made of

    730 565 Hamish Kilburn
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    The Backhausen Bespoke Service – the fabrics dreams are made of

    The Backhausen Bespoke Service allows designers to explore a world of fabric possibilities. Hotel Designs explores…

    Backhausen, as highlighted in previous articles, is renowned for its luxurious fabrics which are immersed in heritage, craftsmanship and quality.

    Its dedication to innovation, individuality and exclusivity is represented by its venture into research and development for innovative technologies, as well as for its flexibility and capacity provided by the company’s exclusive bespoke service.

    Backhausen offers designers and creative artists the opportunity to develop and produce custom-made fabrics together with its design team and expert weavers, translating any particular vision into unique, high-quality fabrics.

    Image credit: Backhausen

    The Backhausen bespoke service is exclusive, but most importantly it offers a high level of flexibility to accommodate key partners expectations, requirements and desires; before, during and after the fabric creation process. This personalised service is dedicated to exploring a new world of textiles, where the experience and craftsmanship of Backhausen is combined with the unique requests of its customers, in a coordinated and straightforward process, which is unusual in the world of textiles.

    At the same time, the mission of Backhausen’s bespoke service is to strengthen and highlight the important, major role that fabrics play in different industries, as well as in our daily life.

    Image credit: Backhausen

    Selecting the right fabrics can add numerous technical characteristics to every design –textiles can be used as insulation tools, they can control and absorb humidity, they optimise acoustics and also bring ultimate comfort. Fashion is another industry hugely influenced by fabrics — this raw material is one of the most important elements when designing a new piece of apparel. In addition, fabrics have a strong influence on movies, as set designers carefully choose the right fabrics to communicate and create an exceptional mood via the screen.

    Throughout various industries, fabrics also need to comply with specific strict regulations and certifications to be used for interiors. For these industries, among other certified fabrics on their collections, Backhausen has created a wool-viscose FR fabric. This natural fabric is specifically for curtains that gives the possibility for designers to maintain the aesthetics and quality of the wool, while still being high-performance. In addition, this innovative product has passed with great result the strict EASA aviation burning vertical test.

    Right from the start of the bespoke service process, the expert design team and the advice of our experienced weavers are at the disposal of the client. The bespoke service involves a detailed approach and specifications to provide solutions encompassing quality standards, budgets, designs and time. Furthermore, the Backhausen’s bespoke service also focuses on sustainability, by offering its customers a choice from a range of natural fibres and materials such as silk, wool, cotton, and linen, as well as viscose.

    The possibilities are endless with the Backhausen bespoke service and every request for bespoke fabrics varies depending on the customer, industry and design.

    The Bespoke service process explained:

    1) The customer interested in the service shares his/her ideas and visions for the bespoke fabric with the design team.

    2) The design will then be reviewed to make sure that it is technically possible to proceed with the production of the fabric. Consequently, a form is filled out by the customer with further specifications and details – quantity (50m minimum), colors and materials.

    3) If necessary, the design team advises on design development and improvements. The first sample is developed, which is then sent to the customer for approval and reviewing (approximately 1-3 weeks).

    4) If further development is needed, the sample will be re-done according to the new information given, and the new sample will be sent again for approval and reviewing.

    5) Once the customer approves and orders the fabric, the production operation starts and finishes (4-6 weeks) and the fabric is ready for shipment.

    The development of individual fabric designs, and the support of the Backhausen team from the beginning of the process right to the final stage of shipping is enabled thanks to the flexibility of Backhausen’s own mill, located in north-eastern Austria.

    Furthermore, the impressive archive owned by Backhausen, which dates back to the 19th century, opens up unlimited design and pattern possibilities. This incredible resource, composed of over 5,000 original patterns and designs from the Art Nouveau and the Wiener Werkstätte era, is also at the customer’s disposal as a reference for their custom projects.

    The goal is to achieve a design which is unique to each customer, developing their vision, ideas and creativity into fabric while combining functionality and high- performance.

    This flexible service is perfect for designers that are looking to create their individual designs and translate their visions into fabrics, also creating a unique experience for their clients.

    Backhausen itself takes advantage of its own flexibility. This year Backhausen was able to produce a fabric made of 100 per cent ÖKO-TEX cotton for its sustainable, reusable non-medical masks during the COVID-19 pandemic. Furthermore, Backhausen is going back to its roots with a contemporary twist by bringing back old, heritage fabrics that were designed by renowned artists of the 19th and 20th centuries. These fabrics are being converted into sustainable art, by being manufactured once again, but this time using natural fibres and materials following the brand’s recent shift and focus.

    Backhausen is one of the brands that has taken advantage of our Industry Support Package. To keep up to date with supplier news, click here. And, if you are interested in also benefitting from this  three-month editorial package, please email Katy Phillips by clicking here.

    Main image credit: Backhausen

    Hamish Kilburn / 17.06.2020

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