NYC-based design firm uses technology to re-imagine the hotel bar

730 565 Hamish Kilburn
  • 0
NYC-based design firm uses technology to re-imagine the hotel bar

A sculptural “Cubic Sky” inside La Concha, one of San Juan’s most iconic technology hotels, takes spatial design, sound, and lighting to the next level…

Design firm Cactus transforms club Fifty Eight inside La Concha Renaissance Resort from an underused space into a must-see design destination using the latest innovations in digital technology and architecture.

A sculptural, full-ceiling, architectural installation which is capable of creating electrifying patterns and reacting automatically to live music and programmed controls. Created from hundreds of individual, custom-made light boxes, Cubic Sky combines architecture and technical innovation for a jaw-dropping display.

Each light box of the chandelier is capable of creating a wide range of color and brightness individually. The ‘cubes’ are networked together and utilize custom-built software that visualises data using a combination of graphic design, algorithms, and animation.

Cubic Sky can generate natural, ambient patterns, react automatically to live music, or be controlled with a custom, tablet-based interface which allows DJ’s, artists and hosts to adjust light patterns and create ephemeral and bespoke experiences.

During the day, subtle changes in light color and brightness create beautiful ambient patternsin the room, mimicking the passing clouds of the Caribbean right outside. In the early evening, the colors of the sunset from that day are reflected by the light colors and natural patterns on the ceiling, evoking the beauty of the surrounding area. At night, the lounge area transforms into one of the region’s most unforgettable nightclubs. The ceiling can react to the live music below, using inputs from the audio system to change thepattern, color and intensity of the lights.

Cactus is an experiential design studio that creates work at the intersection of physical architecture and digital technology. The studio works for visionary clients across a range of industries including media, fitness, medicine, entertainment, automotive and financial services. All client work is united by one objective – to imagine, design, and build what is next.

Hamish Kilburn / 02.08.2019

Share

  • 0

Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

Together these platforms offer a comprehensive 360-degree service encompassing digital media, print publishing, and live events – providing unparalleled value to advertisers, partners, and readers alike.