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  • Nearly half of Brits surveyed expect air purifiers in tomorrow’s hotel

    A navy blue air purifier next to a navy blue bed
    730 565 Hamish Kilburn
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    Nearly half of Brits surveyed expect air purifiers in tomorrow’s hotel

    Blueair, which produces air purifiers that remove air pollutants like smoke, mold and allergens, recently participated as a Product Watch Pitch Partner at Hotel Designs LIVE. Here, the brand shares insights into how consumers feel about visiting hotels in a post-pandemic world…

    A navy blue air purifier next to a navy blue bed

    With the brilliant news that the hospitality industry can soon resume, the task of getting consumers through the doors will be a challenge that many hotels face, with many people continuing to be naturally concerned about visiting public spaces and mixing with others. One solution to instil consumer confidence, according to a recent YouGov survey of 2,000 UK residents, is to install an air purifier within the venue to improve indoor air quality. In fact, almost 40 per cent of those who took the survey saying that they would be more likely to stay in a hotel with air purifiers

    Blueair a world-leading manufacturer of air purification solutions for home and professional use commissioned the YouGov research to share insights into how consumers feel about visiting hospitality venues and hotels after seeing the benefits from installing air purifiers first-hand in a Central London hotel. Founded in Sweden, Blueair delivers innovative, best-in-class, energy efficient products and services to consumers in more than 60 countries around the world.

    Prior to taking the YouGov survey, 43 per cent of participants knew that indoor air contains PM2.5 (e.g., dust) particles, 74 per cent were aware of bacteria and 72 per cent knew that indoor air contains viruses. Of all those who took part in the survey, 12 per cent did not know that indoor air can contain VOCs, mould, pollen, pet dander, viruses, bacteria or PM2.5. There’s no doubt that purifying indoor air will give consumers more confidence about heading out to their favourite restaurant, café or pub. As well as removing bacteria and viruses, an air purifier can help with allergies, asthma, and other respiratory problems. Blueair’s air purifiers draw air in through its filtration system and will clean a room up to five times every hour. Its HEPASilent™ technology removes at least 99.97 per cent of dust and harmful particulate matter as small as 0.1 microns in size, quietly and using minimal energy consumption.

    “When you learn that indoor air can be up to five times’ more polluted than outdoor air, investing in air purifiers for hospitality venues becomes a very sensible and important investment for those preparing to re-open,” explained Michael Westin, B2B sales manager for Blueair. “Our compact, quiet, and stylish Blue Pure 411 air purifier can be found in every guest room in the central London boutique hotel, Page 8, and their staff and clients have seen the benefits first-hand. Blueair’s range of air purifiers are not only one of the best on the market in terms of performance but the design has also never compromised, meaning they can fit seamlessly into any hotel room, big or small no matter the interior styling.”

    By partnering with the best air purifier brand in the world, Page8 hotel in London promises to provide the best indoor air quality for guests. A cosy well-designed hotel room is essential for a pleasurable trip, while breathing clean air in the room is an added value which is not commonly offered to guests of a hotel. Using a Blueair air purifier that removes airborne pollutants will go a long way towards helping our guests stay healthy by breathing cleaner air.

    As well as removing bacteria and viruses[1], an air purifier can help with allergies, asthma, and other respiratory problems. Blueair’s air purifiers draw air in through its filtration system and will clean a room up to five times every hour. Its HEPASilent™ technology removes at least 99.97% of dust and harmful particulate matter as small as 0.1 microns in size, quietly and using minimal energy consumption.

    Sara Alsen, Chief Purpose Officer for Blueair commented: “Breathing clean air is essential for a healthy lifestyle but the presence of dust, mites, mould, bacteria and viruses means that indoor air can be up to five times’ more polluted than the outdoor air[1]. If consumers are to be persuaded to spend time in their local hospitality venues and businesses, then installing an air purifier not only ensures cleaner air but it also inspires confidence.”

    Blueair is dedicated to providing clean air both inside the home and within the hospitality business. Its high-performing air purifiers have a high Clean Air Delivery Rate, cleaning the air within a room five times every hour, removing harmful particles, bacteria and viruses using HEPASilent™ technology.

    For your bespoke air purification solution please get in touch with Michael Westin michael.westin@blueair.se

    [1] *Testing by the accredited CAS Test Technical Servies measured a 99.99 per cent removal rate of the 12 most common viruses and bacteria by the Classic 280i and Classic 480i, including swine flu (H1N1), E. coli, and Enterovirus (EV71).*

    Blueair was a Product Watch Pitch Partner at Hotel Designs LIVE, which took place on February 23, 2021. Read more about the virtual event here. The next Hotel Designs LIVE will take place on May 11 2021.

    Main image credit: Blueair

    Hamish Kilburn / 08.03.2021

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