How hotels can shelter wellbeing with cleaner air

Modern lobby area with clean air
730 565 Hamish Kilburn
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How hotels can shelter wellbeing with cleaner air

With hospitality re-emerging in England, hotels would’ve spent the last few weeks closely reviewing and creating Covid-19 policies so that hygiene and wellbeing are a top priority. Victor Kristoffersson, Business Development Manager EMEA at Swedish air purifier brand Blueair, explains the wellbeing benefits of clean air…

Modern lobby area with clean air

Due to restrictions on travel we will see a rise in “staycations” as more people opt to holiday in the UK rather than travel abroad. Clean air will become more important than ever before when it comes to choosing where to stay. By investing in air purifiers, hotels will stay ahead of the competition and show guests they are going above and beyond to ensure their safety and wellbeing. While an air purifier is great for your health, it can also benefit your skin, productivity and sleep quality.

What you can’t see in the air can affect your health

Indoor air is made up of a concoction of particles including dust, pollen, allergens, bacteria and viruses. Breathing in this fine dust or PM2.5 (also known as fine particulate matter) can penetrate deep into the lungs and cause respiratory difficulties, heart and lung problems and a host of other diseases, studies show. Even if you have no other underlying health issues, studies show that improved air quality is conducive to better productivity, sleep quality and a general sense of wellbeing.

Air purifier by the bed

Image credit: Blueair Classic 200

Clean air improves quality of sleep

Clean air helps to promote deep sleep, and people who live in areas with higher levels of air pollution are 60 per cent more likely to sleep poorly than those living in areas with cleaner air, according to a YouGov survey looking into global perceptions of air quality, commissioned by Blueair. A 2017 study by The American Thoracic Society also found that people who live in areas with high air pollution are up to 60 per cent more likely to suffer a bad night’s sleep.

Since we spend the majority of our hotel stays asleep, hotels should consider the role air pollution plays in this – especially those located in cities where air pollution will be higher. Blueair’s air purifiers are Quiet Mark approved so will not distract from a good night’s sleep while they silently remove airborne particles in the bedroom.

Protect your skin from air pollution

Atmospheric factors such as air pollution have been implicated in premature skin aging – this includes air pollutants such as smog, ozone and particulate matter. Studies also show a correlation between higher levels of PM2.5 with an increased number of people suffering from skin problems such as pigment spots and wrinkles, hives and eczema.

As air pollution can be up to five times higher indoors than outside, the negative effects of air pollution are intensified inside. Blueair’s air purifiers are designed to remove harmful particles and volatile organic compounds (VOCs) from the air. VOCs can be anything from aerosol sprays to fumes from paint. Invest in an air purifier to remove the particulate matter and VOCs that are harmful to your skin.

Blueair’s recommendation is to place an air purifier in every guest room no matter what they pay, as well as throughout the hotel in areas such as in the lobby where people tend to gather. By doing this, you are providing the cleanest air possible for your guests – you may not be able to travel but you can bring air as clean as the Swedish archipelago to your hotel.

Blueair is one of the brands that has taken advantage of our Industry Support Package. To keep up to date with supplier news, click here

Main image credit: Page8 Hotel

Hamish Kilburn / 08.07.2020

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Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

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