GROHE’s digital shower wins German Innovation Award 2020

730 565 Hamish Kilburn
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GROHE’s digital shower wins German Innovation Award 2020

The innovative head shower GROHE Rainshower 310 SmartConnect was awarded a German Innovation Award 2020in the category “Excellence in Business to Consumer – Heating & Bathroom”…

The interdisciplinary jury of the German Innovation Award 2020 has named GROHE Rainshower 310 SmartConnect “Winner” in the category “Excellence in Business to Consumer – Heating & Bathroom”, believing it to be an innovation advancing the industry through its originality, implementation and effectiveness.

GROHE Rainshower 310 SmartConnect offers innovative water control. The head shower is connected via Bluetooth to a battery-powered, round remote control which enables users to select different spray patterns. Users can choose from the ActiveRain spray which is a powerful jet perfect for rinsing away shampoo or loosening tense muscles; and PureRain which delivers larger, softer droplets for a more luxurious, relaxing shower experience. Each spray can be activated by pushing the relevant pictograph on the control, with a third icon allowing you to combine both sprays at once. The wireless remote control can be conveniently positioned in an easily accessible place, either inside the shower enclosure or just outside, up to 10m, and can be screwed or glued onto the wall. The head shower is available in a round and a square design, has a comfortable diameter of 310mm and can be easily and quickly mounted on an existing standard size shower arm. GROHE Rainshower 310 SmartConnect impresses with flexibility and comfort and is a technical highlight in every modern bathroom.

Digitisation has fundamentally changed many areas of public and private life in recent years. As a result, digital solutions are increasingly finding their way into private living spaces, merging physical and digital dimensions. This development does not exclude the bathroom. Consumers are specifically looking for smart technologies with intuitive operation that enrich everyday bathroom routines. “Intelligent technologies are not a solution in themselves, but should be seen as ‘enablers’,” emphasises Thomas Fuhr, COO Fittings LIXIL International and CEO Grohe AG. “Whenever we develop new technologies or product innovations, we ask ourselves: What is the purpose? How will it affect consumers’ lives? Will it solve a problem and make life easier? For us, users and their needs are clearly the focus of attention. Because only with this customer-focused mindset we can develop technologies and products that offer real added value.”

GROHE is one of Hotel Designs’ recommended suppliers. To keep up to date with their news, click here. And, if you are interested in becoming one of our recommended suppliers, please email Katy Phillips by clicking here.

Main image credit: GROHE

Hamish Kilburn / 17.06.2020

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