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Render of luxury suite inside Hotell Reisen in Sweden

The Unbound Collection by Hyatt arrives in Sweden

730 565 Hamish Kilburn
The Unbound Collection by Hyatt arrives in Sweden

Celebrating its rich history, Hotell Reisen in Sweden will mark the first property under The Unbound Collection by Hyatt brand in Scandinavia…

Hotell Reisen, which we first wrote about last month, is a 144-key hotel in Stockholm that has just opened as The Unbound Collection’s first property in Sweden.

Render of luxury suite inside Hotell Reisen in Sweden

The hotel has a proud history with origins from the 17th century, bringing the spirit of The Unbound Collection by Hyatt to life in the capital of Sweden. Located in the heart of Stockholm’s old town directly on the waterfront and next to the Royal Castle, Hotell Reisen is the first hotel in Scandinavia under The Unbound Collection by Hyatt  brand and will join the planned Grand Hansa Hotel in Helsinki, Finland and Hyatt Centric Reykjavík, Iceland.

Hotell Reisen pays homage to the building’s extraordinary past, beginning in the 1750s as one of the few places licensed to serve coffee. Dutchman Frederik Reiss ran the popular meeting place for sea captains, merchants and sailors, and soon his daughter started to rent rooms to travelers. True to its origin, Hotell Reisen has remained a destination for guests from all over the world. Decorated with ornaments from centuries past including a 350-year-old footprint in the bricks of the hotel lobby, the building offers guests the opportunity to discover the hotel’s rich history and experience a one-of-a-kind stay.

“We are truly proud to be opening our doors and unfolding a new chapter for Hotell Reisen in Stockholm,” said Tomas Tegfors, general manager, Hotell Reisen. “Celebrating the rich history of Hotell Reisen, we are excited to welcome travelers seeking experiences unlike any other and to deliver elevated service.”

Each of the 144 newly renovated, spacious guestrooms creates a sophisticated ambiance rooted in the culture of Scandinavia, with many featuring outstanding views of the sea and islands of Stockholm. Each also offer walk-in showers, while many also include private saunas. Commonly known as “bastu”, the sauna has a long tradition in Scandinavia and is a great way to relax after an eventful day in the city.

Classic Swedish cuisine with a modern twist and exceptional drinks are served at the hotel’s restaurant for guests who are looking to make memories and tell their tale afterwards.

Hotell Reisen will be the eighth property in Europe within The Unbound Collection by Hyatt brand, joining The WellemHotel SOFIA BarcelonaPárisi Udvar Hotel BudapestHôtel du Palais BiarritzHôtel du LouvreHôtel MartinezGreat Scotland Yard Hotel, as well the planned Byblos Hotel and Grand Hansa Hotel, both expected to open in 2022.

Main image credit: Hyatt

BREAKING: Hyatt brand to arrive in Sweden

730 565 Hamish Kilburn
BREAKING: Hyatt brand to arrive in Sweden

Located in Stockholm, Hotell Reisen will join The Unbound Collection by Hyatt brand, continuing to fuel Hyatt’s brand growth in Europe…

Hyatt Hotels has announced that a Hyatt affiliate has entered into a franchise agreement with First Hotel Reisen AB to open the first Hyatt property in Sweden. The 144-key Hotell Reisen will be available on Hyatt’s booking systems, on an unbranded basis, as of December 1, 2020 with plans to join The Unbound Collection by Hyatt brand after refurbishment in the first quarter of 2021. In the Nordics, the hotel will join the planned Grand Hansa Hotel in Helsinki, Finland as part of The Unbound Collection by Hyatt and Hyatt Centric Reykjavík, Iceland. The three hotels represent strategic cornerstones in Hyatt’s expansion plans for Northern Europe.

“The rich history and unique location in central Stockholm make Hotell Reisen a perfect addition to The Unbound Collection by Hyatt brand.” – Peter Norman, Senior Vice President of development Europe, Hyatt.

Located in the heart of Stockholm’s old town directly on the waterfront and on Skeppsbron, Hotell Reisen is rich in history, dating back to the 17th century. The property will offer cultural moments for guests seeking a sophisticated yet unscripted experience, as it will be located within walking distance of many of Stockholm’s landmark attractions. Independent-minded travellers can experience highlights of the city including The Royal Palace and the ferry to Djurgården, bringing guests to the tranquil oasis that is home to many of the city’s most famous museums and cultural attractions.

“At Hyatt, we are focused on thoughtful growth based on locations that matter most to our guests, World of Hyatt members and customers, and Stockholm has been a priority market for some time,” said Peter Norman, Senior Vice President of development Europe, Hyatt. “While Stockholm is known for its high barrier to entry for global brands, the rich history and unique location in central Stockholm make Hotell Reisen a perfect addition to The Unbound Collection by Hyatt brand. This brand has seen great momentum across the region, as each property celebrates their destination’s distinct culture and atmosphere, and we look forward to expanding the brand’s footprint in the Nordics.”

The name of Reisen originates from a 1750’s coffee house run by a Dutchman, Frederik Reiss. As the coffee house was a popular meeting space for merchants and travellers from all over the world, Frederik Reiss’s daughter soon started to rent rooms in the early 19th century. Ever since, the building has been in use as a hotel and today is a celebration of the vibrant and rich history of Sweden’s capital.

“We are delighted to work alongside Hyatt for the first Hyatt hotel in Sweden,” said Anders Moe, CEO of Host AB which owns First Hotel Reisen AB. “In creating a destination that locals and guests from afar will treasure, Hotell Reisen will honour the history of the building and the city. The combination of our expertise in Sweden’s hospitality market and Hyatt’s international reputation will allow for our vision to come to life.”

Born out of the belief that every property has a unique story to tell, The Unbound Collection by Hyatt brand invites guests to discover unforgettable places, showcasing the uniqueness of each property’s location. Hotell Reisen will join the eight European hotels under The Unbound Collection by Hyatt brand, including Great Scotland Yard Hotel, Hôtel Martinez, Hôtel du Louvre, Hôtel du Palais Biarritz, Párisi Udvar Hotel Budapest, Hotel SOFIA Barcelona as well as Byblos Hotel and Grand Hansa Hotel, which are both expected to open in 2022.

Main image credit: Hyatt Hotels

Is this the most isolated hotel in Sweden?

730 565 Hamish Kilburn
Is this the most isolated hotel in Sweden?

Pater Noster, described as a ‘home on the horizon’, is an unedited destination in Sweden where no hotel designer has dared to design – until now, that is. Editor Hamish Kilburn explores how a team of entrepreneurs, hoteliers, restaurateurs, designers and professional sailors have given this island a new purpose…

In the outpost of the archipelago that form the Pater Noster islands – one of Sweden’s most windblown, barren and exposed places – you will find an unlikely hotel experience that rises from the point where two straits (The Skagerack and Kattegatt) meet.

It is marked by a lighthouse; a masterpiece that gave hope and guided seafarers safely for more than a century. Adjacent to it, the keepers and their families built their home, a small-scale community on an island dictated by the elements that had always been perceived as uninhabitable. Until now, that is.

A dramatic view capturing the lighthouse and houses surrounding them

Image credit: Pater Noster

A team of Swedish entrepreneurs, hoteliers, restaurateurs, designers and professional sailors have breathed new life into the lighthouse master’s old home, creating nine design-led guestrooms, accommodating up to 18 guests.

Entrance to the building

Image credit: Pater Noster

Award-winning design agency Stylt, which has completed projects such as Stora Hotellet and HUUS Hotel, in Gstaad, was responsible for the concept and interior design. “During my 30 years within the hospitality business, I have rarely come across such a unique destination”, says Stylt’s founder and partner in the lighthouse project Erik Nissen Johansen. “It’s all there – the remote location, the fantastic nature, the extreme weather conditions, the thrilling history – and soon, great hospitality with a dash of roughness and low-key luxury.”

With the project being so isolated in the middle of the sea, logistics were perhaps the main challenge. “The extra layer of freight combined with heavy winds made things interesting,” Nissen explains. “We had an incident when our new DUX beds arrived at the dock. It was a rough sea and we lost a large box in the water. It quickly disappeared, and all the legs to 24 beds were drifting towardsDenmark. Luckily, we managed to catch all of them with our smaller boats, but they will probably rust faster than normal.”

The interior design has completely been inspired by the destination, even down to the fruit bowl that is a repurposed piece of driftwood that washed up on the shores as the work was being completed. “When we were completing building the large dining table, a piece of driftwood just floated ashore,” Nissen tells Hotel Designs. “It was as if the island wanted to help.” The washed-up item was upcycled into a fruit bowl that now rests on a large dining table that was so large it had to be manufactured inside the property.

Image credit: Pater Noster

The artwork in the dining hall, shot by underwater photographer Christy Lee Rogers, hangs in a respectful bow to the hundreds of shipwrecks that surround the island. The photographic works together push the possibilities of movement, colour and light.

“This is a home, not a hotel, filled with history.” – Mirja Lilja Hagsjö, Chief of Operations at Pater Noster.

Ship and artwork in hallway

Image credit: Pater Noster

The entire site, which is only about 250 metres long and 120 metres wide, includes a restaurant, a bar and outdoor café. “The spirit of the old lighthouse master is all over the place” explains chief of operations Mirja Lilja Hagsjö. “This is a home, not a hotel, filled with history.”

Pater Noster is an apt example how to meet the new demands within the world of hospitality, offering genuine guest experiences with a strong cultural heritage. Depending on the weather, the island is reached by boat or helicopter. It’s perfect for smaller groups looking for a one-off experience, hosting meetings and private parties as well as a range of activities such as deep-sea fishing, sailing, kayaking, scuba diving and visiting the legendary lighthouse itself.

The property is the result of like-minded people, all of whom have different crafts and skills, coming together with a common aim: to put the island on the travel bucket list of all modern travellers and explorers. These individuals behind the project are entrepreneur Olle Langenius, Mirja Lilja Hagsjö (Chief of Operations), Zana ”Sassa” Usorac – (F&B), Frida Langenius och Carl Sylvan – transportation and sea adventures and Erik and Elisabeth Nissen Johansen (design and concept).

Throughout August, Hotel Designs is exploring inspirational hotel concepts from around the world. If you would like to be included in this editorial series, please tweet @HotelDesigns.

Main image credit: Pater Noster

Brand Spotlight: Generator Hostels

Brand Spotlight: Generator continues Europe expansion

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Generator, the cutting-edge European lifestyle brand responsible for leading the hostel revolution, announces the opening of three new properties: Generator Stockholm and its bar Hilma; Generator Amsterdam and its club Oosterbar; and Generator Rome.

These consecutive, milestone launches, round out the company’s portfolio to include 11 destinations in Europe.

In its quest to continue to provide true native experiences at each location, Generator is opening up their food and beverage venues, and other on-property programming to locals in respective communities. Beginning with Hilma and Oosterbar, and continuing across existing units, this new initiative will bring like-minded travelers and locals together to create a unique social experience driven by design, art, music, food, drink and entertainment.

Brand Spotlight: Generator Hostels“Generator redefined the shared accommodations sector, and transformed the industry as we know it,” said Fredrik Korallus, Chief Executive Officer, Generator. “We are thrilled to offer our unique concept in these three world class cities, and connect our global traveler with even more exciting experiences.”

Stockholm, Rome, Amsterdam, and the addition of new bars and restaurants across the portfolio are an integral part of the company’s robust expansion efforts. 2017 property openings include a city center location in Madrid and the brand’s US debut in South Beach, Miami.


Generator Stockholm is located in Stockholm’s city center at Torsgatan 10 and includes edgy bar and restaurant Hilma. In a prime location, dubbed the heart of Europe’s Silicon Valley, the new hostel and Hilma have attracted the traveling and local stylish, creative, and technology elite.

Brand Spotlight: Generator HostelsAlso newly opened, Generator’s arrival to Rome – a major European hub – will disrupt the city’s hostel and boutique hotel scene with its upscale shared accommodations. Centrally located on Via Principe Amedeo in the Esquilino neighborhood near the colorful Mercato dell’Esquilino, the 75-room, 174-bed property provides convenient access to notable attractions like the Roman Colosseum and Termini Station. An array of churches, parks, bars, cafes, and pizzerias line the surrounding streets, which are some of the oldest in the city. On-property features include:
– A rooftop terrace with panoramic views of the Apennine Mountains and ancient Roman aqueducts
– An open layout lobby programmed with live music and local art, including a mural by famous Italian street artist Luca Maleonte

Following the March 2016 opening of Generator Amsterdam, the 168-room, 564-bed property recently launched, Oosterbar, a club located in the building’s basement, the former boiler room of what was the University of Amsterdam’s science department. Its original tiles combined with a new dramatic metal piping sculpture, other raw and industrial-chic elements, and intimate lighting create an energetic nightlife vibe.

Guests can expect diverse DJ programming including special one-off performances, live acoustic acts, comedy shows, and international themed music nights ranging from hip hop and R&B to bass, house and elective to disco. The space will also feature exhibitions with local, emerging artists and fashion designers.


The Radisson Blu Strand Hotel, Stockholm, originally launched in 1912 for the Olympics, is undergoing a significant refurbishment, transforming it into Stockholm’s leading lifestyle hotel

New design at Radisson Blu Strand Hotel, Stockholm

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The Radisson Blu Strand Hotel, Stockholm, originally launched in 1912 for the Olympics, is undergoing a significant refurbishment, transforming it into Stockholm’s leading lifestyle hotel. Scandinavian stylish design meets rich history at the iconic hotel, famously frequented by Swedish actors Greta Garbo and Ingrid Bergman, who favoured the Sea Salon Suite with views of the Royal Dramatic Theatre.

All 170 guest rooms and suites, meeting spaces, lobby, restaurant and bars at the hotel are being renewed by acclaimed architectural agency Wingårdhs enhancing the guest experience and creating the contemporary lifestyle hotel, due to be completed spring next year. Most phases of the beautiful renewal are already complete, and the hotel has undergone a substantial transformation, with only the final guest rooms left to finish.

New design at Radisson Blu Strand Hotel, StockholmGuests can already enjoy the new hotspot, ‘The Strand’ restaurant, the stylish meeting area, ‘Strand Gatherings’, the transformed lobby and the first new and iconic guest rooms, all designed by Wingårdhs. With on-trend design furniture and design classics from Fritz Hansen, GUBI and Flos, the hotel is full of Scandinavian design and clear international influences, designed to complement the rich history of the hotel.

“We believe in creating a dynamic experience by amplifying the building’s own character. We wanted the new elements to be a distinctive addition to the original appearance,” says Leila Atlassi, architect at Wingårdhs in Stockholm, and continues: “To create a warm and welcoming atmosphere, the interior tonality has been set from natural materials like stone, wood, leather, metal, and concrete in their natural colours. A specific tone of grey is noticed on the walls – Strand Grey, and constitutes the base in the interior concept,” says Altassi.

New design at Radisson Blu Strand Hotel, Stockholm
As part of the renewal, the Radisson Blu Strand Hotel, Stockholm has launched a stunning new food and bar concept, Swedish Brasserie ‘The Strand’, creating a new hotspot that is reviving Blasieholmen in the heart of Stockholm, serving classic flavours in an elegant and relaxed atmosphere. Plush velvet seats in dark greens and purples, contrast with monochrome floor, whilst elegantly designed windows allow plenty of natural light in.

With a striking view of the water of Nybrokajen, diners at The Strand will be able to enjoy breakfast, brunch, After One (Afternoon Tea), as well as a lunch, dinner, and a great After Five (After Work), revitalising classical Swedish cuisine in an inspiring and unique environment.


28th ICEHOTEL designs revealed

Hotel Concept Focus: Designs for 28th ICEHOTEL in Swedish Lapland unveiled

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Go to bed with a Fabergé egg, check into a space room, sleep within a hanging installation or under a giant cloud, or even settle down in snail world, all made entirely of ice and snow at this winter’s Icehotel.

These are just a few of the designs which have been announced for the unique hotel built each winter on the banks of the Torne river in Jukkasjärvi.

This year, 26 artists from 11 countries will join the Icehotel’s own design and building team in late November to create the 28th rendition of the hotel. It will open to coincide with the first #IceFlight of the season on 16th December 2017. This flight is now in its 11th year of operation taking Discover the World clients directly to the Icehotel in just 3.5 hours followed by a short 15-minute transfer from the airport.


Last year’s vision for ICEHOTEL

The suite Hang in There features a unique hanging installation. Frozen sheets of ice drape around the central bed, whilst the Last Faberge Egg suite has a giant egg beside its bed and, the Space Room’s design takes its inspiration from a trip into outer space some 100km from planet earth. Many other surprises await with other suite designs hinted at in their names which include King Kong, White Desert, Monstera and Follow the White Rabbit.

A total of 15 unique Art Suites will be constructed, as well as an Ice Church and a dramatic main hall with a chandelier featuring 1,000 hand polished ice crystals.


British designers and the selection process
Out of the 100s of applications, the artist teams are selected by the Icehotel’s design jury. Excitingly, two artists have been chosen from the UK this year, both experienced having been involved in last year’s hotel.

The two British artists’ designs to be chosen include the Liverpool based brother design duo, Hugh and Howard Miller. Hugh is a furniture designer and Howard an architect, landscape designer and RHS Chelsea gold medal winner in 2015. Their concept is called A Rich Seam – an accidental space created by an ice seam left over from frantic digging.

The second comes from Dorset based sculptor and taxidermist Lisa Lindqvist called a Wandering Cloud, an art installation featuring a gigantic cloud hanging over the bed. Lindqvist’s mother was Swedish, born in Kiruna and she already has several gold medals for England won at international snow sculpting competitions.

Sketch of art suite Wondering Cloud designed by Lisa Lindqvist

The selection process brings together creative minds from all over the world and from vastly different careers. Each team will see their ideas become reality in snow and ice as they personally construct the designs which makes Icehotel so unique.

The amount of snow used to create all the hotel’s rooms would be enough to make 700 million snowballs alone, with 5000 tons of ice harvested each Spring from the Torne River and stored until November when the building process starts in earnest.


Treetop Hotels - Keemala – Phuket, Thailand

Guest Blog: Why treetop hotels are growing in popularity…

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Travellers can now live the luxury treetop dream with a little help from the Hotels.com. Loved by guests awards and the millions of genuine guest reviews they’re based on, ten amazing hotels have been crowned winners in the brand new Best for Treehouse category, and they’ll be climbing straight to the top of your wish list.

Today’s travellers are aiming high and dreaming of a vacation in the sky, as the travel experts at Hotels.com saw almost a 30% increase in demand for treehouse hotels last year. With treetop luxury (33%) proving more popular than sleeping in a spaceship (28%), checking into a hotel made of gold (24%) or bedding down in an ice hotel (23%), Hotels.com reveals the best-of-the-best Loved by Guests award winners…

Arkansas Adventure
Eureka Springs Treehouses—Eureka Springs, Arkansas
Review Rating: 4.8 out of 5 on Hotels.comIf you’re looking for a secluded romantic getaway, this is the place to be. This resort is a hidden gem with quirky features and fun at every turn. The treehouses are held on cedar logs, surrounded by beautiful greenery and destination themed, so guests can stay in Venice, New York, Santa Fe and Paris. If treetop life isn’t for you then fear not, as Eureka Springs also offers stays in fairytale castles, with hidden passages and Jacuzzi towers, and guests can even check in to enchanting hobbit caves that are like magical cocoons. Rate Available upon request.

Beachside Bungalows Among the Trees

Azulik – Adults Eco-Resort & Maya Spa – Tulum, Mexico
Bring out your inner child and swing above the turquoise sea of Tulum, all from the privacy of your own villa at this luxurious beach hideaway. Azulik is a celeb spotting hotspot, but its biggest draw is the stunning villas. These wooden-crafted abodes feature spectacular water views, outdoor mosaic bathtubs and a deck with a swing and hanging Balinese bed. Guests can enjoy fine dining and entertainment with a 12 course tasting menu at the Kin Toh restaurant that’s built 12 meters above the Mayan jungle, all while watching artistic performances.

Treetop hotelsFloat Among the Clouds
Keemala – Phuket, Thailand (main picture)
Fancy taking a dip on the edge of a cliff in your own 30-meter infinity pool? You can do just that at these gorgeous Bird’s Nest treehouses on stilts, located just 40 minutes from Phuket. Keemala is an enchanting evergreen wonderland, and these unique villas feature giant monsoon showers and freestanding bathtubs that have amazing views over the rainforest. Beach luxury, spa treatments, sunset cocktails and champagne picnics are also all on the menu at Keemala.

Style in the Sky
Tree Hotel – Harads, Sweden
The Tree Hotel has upped the style stakes with its quirky, custom designed eco-treehouses. Imagine sleeping amongst the tall pine trees in a Mirror Cube, a Bird’s Nest or a UFO! Treehouses come complete with their own private giant hammock, so you can stargaze and seek out the Northern Lights. Guests can relax in the tree sauna, enjoy some authentic homemade Swedish food or zip line over Swedish Lapland and the Lule River for some exclusive and spectacular views.

Treetop hotels

Breath-Taking African views
Tsala Treetop Lodge – Plettenberg Bay, South Africa
High in the treetops, this hotel hideaway is set in the wilds of South Africa, in the heart of the Garden Route. With breath-taking views and a mystical charm, the treetop suites are pure luxury. They come complete with their own private spa bathrooms, fireplaces and even infinity pools. The hotel also offers a unique dining experience from a special dining deck suspended above the forest floor, where you can enjoy a sumptuous breakfast or a lazy lunch.

Treetop hotelsTreetop Tranquillity
Silky Oaks Lodge – Mossman, Australia
Imagine a rejuvenating spa experience in one of the world’s most ancient rainforests. Located along the Mossman River, Daintree Rainforest and Great Barrier Reef – there are rainforest walks, crystal waterholes and a billabong beach, all at your disposal at this hotel. The luxury treehouses have large verandas and hammocks, perfect for unwinding in the heart of the rainforest canopy. Guests can also enjoy dinner in their open-sided treehouse restaurant.

Treetop hotels


Generator Hostels

Sneak Peek: Generator Hostels in Amsterdam, Rome & Stockholm

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Generator Hostels have opened three new beautiful design hostels in Amsterdam, Rome and Stockholm…

The Amsterdam hostel has been built in a former zoological university building reusing the old lecture hall as a bar and chill-out lounge.

The Rome hostel has the interior covered with a tapestry of Roman heritage with stylish private rooms.

Finally, the Stockholm hostel has a unique style with luxurious private rooms and everything design-led from the bar to the rooms.

ICEHOTEL 365 opens in Swedish Lapland

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Sleep on ice surrounded by dancing clowns, dive into a surreal frozen underwater world, climb an ice staircase to your floating bed and fall asleep surrounded by typography, reindeers, chandeliers, or even an apartment inspired by the Victorian era. These are just a few of the unique designs awaiting those checking into the new ICEHOTEL 365, which has just opened to guests located in the village Jukkasjärvi, near Kiruna in Swedish Lapland.

ICEHOTEL 365 is the world’s first year round ice hotel and gives guests the chance to sleep on a bed made of ice at a cool -5°C 365 days of the year.  During winter, the hotel will be covered in snow but during the summer it will be kept cool by solar power warmed from the midnight sun, covered with a turf roof and planted with Arctic flowers.

As well as featuring a champagne-themed ICEBAR and a unique frozen art gallery, the new hotel will feature 20 suites; eleven art suites and nine deluxe suites, giving guests the chance to combine the adventure of sleeping on ice with the added luxury of a heated en-suite bathroom, private sauna (deluxe only) and warm changing area adjacent to the ice bedroom.

Don't Get Lost

Over forty artists, designers and architects from nine different countries have been selected to create art in the 365 hotel. Some are ICEHOTEL veterans, such as Norwegian-Italian Luca Roncoroni (who has created an elegant apartment inspired by the Victorian era) and Swedish duo Tjåsa Gusfors and Patrick Dallard (who invite guests to dance with ‘dancers in the dark’ in their suite) whilst some are visiting for the very first time.


One of the most dramatic suites in ICEHOTEL 365 has been designed and built by British architects Alex Haw and Aditya Bhatt from Atmos Studio in London (who has previously worked on designs for the Eden Project and Paddington Station). Their suite ‘Dreamscape’ features a daring staircase of pure ice that winds from its entrance towards a floating frozen bed, passing through an ‘explosion of snow tentacles’ that appear to be in motion, hoping to encapsulate the energy of a dream.

Once Upon a Time

Founder of ICEHOTEL and ICEHOTEL 365 Yngve Bergqvist comments “the nature and environment surrounding the buildings are not only a huge source of inspiration for the ICEHOTEL, but are also necessary to create the hotel year on year. Previously we said goodbye to our guests in the Spring, but thanks to help from the Midnight Sun we can now invite them to stay year-round.”

The Victorian Apartment

So, during the Winter months there will now be a total of 55 rooms including 35 art suites  for guests to sleep on ice. 20 suites in ICEHOTEL 365 (9 deluxe suites and 11 art suites) and in the seasonal hotel there will be a further 15 art suites and 20 ice rooms.

Ice chandelier

The construction of both hotels will see around 30,000 litres of water from Torne River transform into snow and several tons of ice harvested from the river. This is the equivalent of 700 million snowballs. The chandeliers alone feature over 1000 hand polished ice crystals.

Relax room in Deluxe Suite by Marjolein Vonk and Pia Sandgren

Photos: Asaf Kliger


Details of new permanent ICEHOTEL 365 revealed

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A British furniture maker, landscape designer and taxidermist are among the first artists to be announced for this year’s seasonal ICEHOTEL which is set to open its doors to the first guests in Swedish Lapland in less than three months’ time.

However, the big news for this year is for the first time ever a whole new ice experience will be opening in Jukkasjärvi – ICEHOTEL 365, the world’s first ever year round ice hotel which will be open 365 days of the year and will coexist during the Winter months alongside the seasonal ICEHOTEL.

ICEHOTEL 365 is expected to open first in mid-November, a month ahead of the seasonal hotel which will open as usual in mid-December and melt back into the river in the spring. During the summer months solar panels warmed from the Midnight Sun will generate power to cool ICEHOTEL 365. It will feature 20 ice suites in total, nine of which will be ‘deluxe’ offering a warm en-suite bathroom, sauna and changing area adjacent to the frozen bedroom area. In addition, there will be a champagne bar as well as an ice art gallery.

A few of the other ingenious designs which will be enjoyed by guests this year include a House of Cards made from ice and snow, an exotic palace inspired by Casablanca, and an Art Deco suite. There will be a total of 35 unique ice suites made entirely from ice and snow showcasing different designs across both hotels. A total of 40 artists’ designs have been chosen which will also be used for the ice chapel, ICEBAR, the main halls and a new ice gallery in ICEHTOEL 365. Like the seasonal hotel, suite designs will change in the permanent hotel on an annual basis.


Two particularly enticing designs include ‘Lapland Waves’ where the waves have frozen to ice with the bed floating as if buoyed by the ocean, as well as the ‘White Cathedral’ created as a homage to sculptor Ferdinand Cheval who built what is known as the ‘ideal’ palace in south east France in the late 1800s from pebbles he collected on his rounds as a postman.

The amount of snow taken to create its 55 rooms, as well as its church and bar, is enough to make a staggering 700 million snowballs. The chandeliers alone will feature over 1000 hand cut ice crystals. 5,000 tons of ice are harvested each spring from the Torne River and stored until October when the building process starts in earnest and the artists gather to be personally involved in the build.

Generator Hostel - Stockholm

Award-winning hostel brand Generator opens in Stockholm

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Stockholm is one of the fastest growing cities in northern Europe, embracing its bank of up-and-coming fashion, design, and musical talent. It wasn’t going to be long before Generator made its mark on the Swedish capital.

Located close to the Stockholm city centre in the thriving technology hub at Torsgatan 10, the brand new property, adjacent to the Norra Bantorget Square, provides a new cultural hub with 796 beds in 233 rooms, a restaurant, bar and exciting social spaces.

Generator Stockholm
More than just a bed for the night, the 11-floor property brings travellers an experiential destination. In true Generator spirit, Stockholm offers lively communal areas integrating food, art, music, design and performances from local artists. Fun partnerships drawing on the culture of this timeless city, will bring the best of Stockholm together to provide a one of a kind experience for both guests and locals alike.

  • The property’s cafe and bar, open daily for breakfast, brunch, lunch and dinner, features a menu from local established talent David Gard
  • First Floor – a chilled out lounge and convertible communal working spaces, at Generator you’re always connected to city around you, and now you can make sure you’re up to date with the rest of the world, with work tables, power and data points
  • Standalone restaurant, inspired by the culturally rich city and its people, will open later this year and offer contemporary global street food with a Scandinavian touch.

Generator StockholmAdditional features include:

  • The lobby with quirky pops of colour and oversized pendant lighting, is open day and night for guests to hang-out and interact, the perfect spot to make new friends and wind down after a busy day out in the city
  • A studio apartment with views of the Stockholm ridges, featuring a private kitchen and living room with a TV

Stockholm has served as a platform for a myriad of creative talent, and Generator has drawn on this to inspire the latest opening. DesignAgency, the Toronto-based interior design firm behind the projects, has transformed the building with upscale micro-chic accommodations, local flare, and vibrant spaces that reflect the city’s aesthetics and culture.

Accommodations include suites, premium private rooms, and shared hostel lodging, all with en-suite bathrooms and the hostel plays host to an events space to accommodate the neighbourhood’s bustling commercial activity as well as host Generator’s events, including the ‘GenTalks’ series.

Generator Hostel Stockholm
Generator Stockholm General Manager, Alexander Bhatt, says “The combination of affordable accommodation, innovative design and vibrant social spaces is something that there is just not enough of in Stockholm and it will be a pleasure to lead our talented team to further success Generator.”

“I am delighted to bring Generator’s leading edge concept to my home country Sweden with an amazing location in Stockholm,” said Fredrik Korallus, Chief Executive Officer of Generator. “With this property we are introducing a unique shared accommodation lifestyle experience to the capital. We look forward to having Generator Stockholm come to life as a place where global and local connects”.


Photos: Generator Facebook Page