Every establishment is unique and it is often the little touches that can make all the difference to a guest’s experience. The increasing credibility of travel review sites has made the hospitality market even more competitive, so it is important to stand out for all the right reasons.
Here Chris Tame, Mitre Linen’s National Sales Manager, provides us with his six expert tips how to accessorise your rooms in order to create a warm welcome, a wonderful stay and a lasting impression.
1) Soft furnishings: Beautiful soft furnishings can transform a room and instantly make a guest feel welcome. Whether you want to ignite a certain sense of style or reinforce your brand identity, refreshing your curtains, cushions and bed runners will help create that all-important great first impression.
2) Include a blanket or throw: A deliciously soft cashmere or woollen throw or blanket can add a touch of glamour to a room as well as making guests feel at home. Guests love snuggling into a little comfort and will appreciate this little gesture.
3) Pillow menu: The right pillow can make all the difference to a good night’s sleep and, in a competitive market place, personalisation is the key to standing out. Why not offer your guests a pillow menu to allow them to pick their ideal pillow? This is a unique and personal gesture and will help provide your guests with a fantastic night’s sleep, tailored to their requirements.
4) Offer practical bedroom accessories: Complement each bedroom with practical amenities that will provide your guests with all the essentials to make their stay as easy and comfortable as possible. From quality hair dryers to irons and ironing boards, sometimes these little extras can be a necessity.
5) Offer guests a bathrobe and slippers: Allow your guests to feel completely pampered and indulged by leaving a sumptuous bathrobe hanging up in the room. Nothing says luxury like a velour bathrobe and a pair of matching slippers. For that extra-personal touch, embroider your bathrobes with your brand name to help reinforce your identity throughout their stay.
6) Include complimentary toiletries: Guests love a quality selection of quality complimentary shampoos, conditioners, shower gels and body creams in their bathrooms. Adding them to a room shows attention to detail and will add a touch of luxury to that special hotel experience.
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