Hotel Indigo opens botanical boutique gem in Brussels

730 565 Hamish Kilburn
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Hotel Indigo opens botanical boutique gem in Brussels

IHG has announced the opening of Hotel Indigo Brussels – City…

Adjacent to the gleaming international office buildings of Brussels-centre, named locally as the “little Manhattan”,  IHG’s boutique brand Hotel Indigo has opened Hotel Indigo Brussels – City in Place Charles Rogier.

Just behind this bustling modernity lies a beautiful and tranquil green space, the Botanic Gardens, which became a dominant source of inspiration behind the interior design concept of the hotel.

plants frame lifts

Image credit: IHG

Hotel Indigo Brussels – City shelters 284 guestrooms, putting it on the larger scale of ’boutique’. Referencing its surroundings, the hotel’s rooms and suites feature three garden-inspired themes: floral, herbal, and tropical. The room designs mimic what used to be the grand greenhouse in the Botanical Gardens which was also split into the above three climates. Guests will be fully immersed into a unique botanical theme throughout the hotel, with the walls and some ceilings in the rooms boasting very bold botanic inspired patterns and self-sustaining PikaPlant Jars, the original airtight terrarium. Each room boasts premium bedding, a working corner equipped with complementary water, a coffee-machine, a smart TV, high-speed internet, and a spa-inspired en-suite bathroom with Art Deco touches.

Brussels is the epicentre of architectural treasures with unique neighbourhoods strewn throughout the city. From the Royal Quarter to the Grand Palace and Îlot Sacré which houses the city’s 15th century Gothic town hall, the city has a lot to offer those coming to visit. 

“Hotel Indigo is IHG’s fastest growing boutique brand and is set to double over the next three – five years,” said  Eric Viale, Managing Director Southern Europe, IHG. The brand is now at home in over 100 different and vibrant neighbourhoods globally, which is an incredibly exciting milestone. We provide guests with the best of both worlds – the promise of a design-led hotel and the reassurance of a consistently upscale experience with the IHG name behind it.”

large lobby/lounge bar area with plants

Image credit: IHG

The hotel is also home to the new SERRA, a restaurant that is dedicated to producing good food that has a positive impact on people and the planet. A combination of terra (the soil) and serre (the greenhouse), the name SERRA is a tribute to nature as both aspects help to grow food. Offering a quick bite at Urban Picnic or a delicious menu at Garden Kitchen, Serra is centred around the ethos that good food has a positive impact on people and the planet. Serra describes itself as “authentic, eco-friendly, locavore” with everything being sourced or grown within 100 miles of the hotel.

Hotel Indigo has amplified its presence on the international hotel design scene recently, with more than 112 properties open globally and a further 102 in the hotel pipeline, including Hotel Indigo Clerkenwell that Hotel Designs is following from concept through to completion.

Main image credit: IHG

Hamish Kilburn / 12.02.2020

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

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