GROHE to introduce ATRIO contemporary SPA line during Milan Design Week

    1024 683 Katy Phillips
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    Visitors will be invited to GROHE ATRIO’s exclusive product launch at the newly designed GROHE showroom at Via Crocefisso

    The GROHE DESIGN team will unveil its ATRIO SPA collection during Milan Design Week, with a design installation showcasing the new products to the public.

    As part of Fuorisalone, visitors will be invited to GROHE ATRIO’s exclusive launch at the newly-designed GROHE showroom at Via Crocefisso.

    The GROHE showroom will be open to visitors starting on April 17th, who will be able to get hands on with the products in their latest trend colours:

    • GROHE ATRIO in striking Brushed Hard Graphite; GROHE ESSENCE in classy Warm Sunset; GROHE Lineare in purist Chrome.
    • GROHE ESSENCE Spa Colours and the luxurious shower AQUASYMPHONY, two product lines that stand for stylish design in a unique symbiosis of form and function, transforming the bathroom into a wellness oasis.
    • Other highlights will include the GROHE water systems RED and BLUE HOME, which respectively provide kettle hot water or filtered and chilled, still, medium and sparkling water from a stylish tap.

    Earlier this month, GROHE launched an advertising campaign for the Sensia Arena intelligent shower toilet at 19 international airports in 15 countries.

    Katy Phillips / 26.03.2018

    Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand. During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.

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