100% Design unveils 2019 plans

730 565 Hamish Kilburn
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100% Design unveils 2019 plans

With less than three months to go, 100% Design unveils this year’s plans with Hotel Designs on board as a media partner… 

100% Design will  this year celebrate its 25th anniversary with an array of show stopping brands, thought-provoking features, interactive experiences and world renowned speakers. A host of carefully curated world leading interior brands will form Design London including contemporary Italian furniture company, da a, ArperBenchmark, Dare Studio, Boss Design and Antonio Lupi, plus Swedish furniture makers Gärsnäs and Bsweden.

From global launches to an immersive pavilion and a tactile materials showcase – this year’s show has it all. Take a look below to find out about just some of the exciting content you can expect to uncover. Register now for your badge and be the first to hear more about exciting plans for #100Design25.

Voted the happiest country in the world for the second year running, the Finland pavilion will allow visitors to experience the sounds, sights, touch, smell and taste of Finland in the middle of London. A Sense of Finland will feature a specially built eco log house filled with the very best of Finnish furniture, products and lighting which are focused around sustainability, well-being and healthy living environments.

Located within one of Olympia’s lavish Victorian reception rooms, Detail London will showcase the latest high-end contemporary soft furnishings and wall coverings from international design companies, like Amsterdam based Studio Desimone Wayland (above), Glamora and Barbara Osorio Fabrics.

Created in collaboration with Material Driven, Material Studio will showcase 22 innovative materials with a number of them being shown in the UK for the first time. The feature will address some of the key issues of our time such as sustainability, performance, energy efficiency, waste and wellbeing.

Speaker programme

This year’s talks programme will feature 50+ in-depth conversations and debates with designers, architects and a specialist look at trends and current issues from the likes of David Rockwell, Marcel Wanders, Karen Haller and Suzy Hoodless. There will also be an hour each day in the Forum dedicated to architecture. Register now and be the first to hear when the full
2019 programme is announced.

The show continues to act as a platform for a mix of new interior brands and established names to showcase their latest products. Benchmark will launch the Sage Collection by award-winning architect David Rockwell focussing on health and well-being within the built environment.

Meanwhile, the West Kensington Design District will be brought to life by an array of partners including Kirkby Design who will bring an original 1967 Victoria Line tube carriage to the show. The tube will be upholstered in Underground Volume II fabrics, a new collection of velvets which recreate iconic moquette train seats.

Hamish Kilburn / 03.07.2019

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

Together these platforms offer a comprehensive 360-degree service encompassing digital media, print publishing, and live events – providing unparalleled value to advertisers, partners, and readers alike.