Unidrain received a GOLD REMI at the WorldFest-Houston, the Silver Award at the US International Film and Video Festival, plus a Silver World Medal at the New York Festival Awards, which took place earlier this year…
It’s not often you hear the words “international film awards” and “drains” in the same sentence. However, Unidrain is not your average drain company; in the last year they have won three prestigious international film awards for their corporate video.
Unidrain received a GOLD REMI at the WorldFest-Houston, the Silver Award at the US International Film and Video Festival, plus a Silver World Medal at the New York Festival Awards, which took place earlier this year. Here Unidrain was competing against top brands such as Yves Saint Laurent and the Amsterdam Airport/Schiphol.
All three Awards celebrate the company’s transition from floor drain manufacturer to an international lifestyle and design brand.
The video encapsulates this journey and has now culminated in these two awards. Birgitte Arendsdorf Olsen: Marketing Director at Unidrain is proud of the awards and emphasises that the film demonstrates not only the products but the holistic side of the brand.
“Our approach to the market is to create a story, showing that we are not just a supplier of products, but a high-end designer brand,” said Birgitte Arendsdorf Olsen, Marketing Director. “We have established ourselves within that niche in Denmark and are well on the way to rolling it out not just in the Nordic countries but the rest of the world. Part of the process was the production of our corporate film, it is an important tool in delivering this message and therefore it is a huge honour to receive these awards for it.”
They also have a special significance for the CEO of Unidrain; Henrik Handschuh: “Winning gold and silver for the best corporate film means so much to us; the Awards recognise us as a designer brand and not just a manufacturer. It is also a great honour for the film producers Kongshaug Productions, who have helped us achieve recognition for Unidrain as a key player on the global design scene”.
Established in 2003 they have gone from inventing the linear floor drain to creating a leading international brand, spreading Danish design ethics and Nordic minimalism to the rest of the globe. From five star hotels in the Maldives, to the Award winning Herman K in Copenhagen Unidrain products and accessories play a key role in the look and feel of the most stylish bathrooms on the planet.
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