Rockwell East is a new 57-key aparthotel owned by London-based property developers Marldon and designed by Waldo Works with deliberate clashes of textures and bold colours..
Located on the fringes of London’s city centre, Rockwell East is a 57-key aparthotel the ideal destination for travellers who are staying in town for one night or several months. Apartments at Rockwell East are spacious and have all the features of a design-led modern home, with strong colours and textures injected into their interiors.
Accommodation ranges from Studio Apartments to One Bedroom and Family Apartments. The base palette for the rooms is inspired by the patterns and colours of the sky. A theme that is offset by deep inky blues and highlighted by accents and colours that are tailored to each space.
Each apartment has a fully fitted kitchen, free Wi-fi, a dishwasher, washing machine/dryer, safe, Air-conditioning, an HDTV, Merino wool blankets, Egyptian cotton sheets, towelling dressing gowns, soaps and lotions by the White Company, a Nespresso Coffee machine and a welcome breakfast pack by Abel and Cole.
Burgundy, yellows, sepia and brandy tones give a warm aesthetic to the café. Divided into separate areas by soft velvet banquettes, the space also features black steel chairs and lighting, soft cork upholstery and lightly brushed brass for the bar and other dining areas. Offering modern European dining, with classic favourites, the café will focus on good, fresh food and feature a wine menu curated by renowned merchants Goedhuis & Co.
Renowned designers Waldo Works have taken inspiration from the passage of time, night and day, sun and moon throughout the interiors, establishing a restful rhythm for guests. The aparthotel has a strong sense of design and space, while remaining calm and comfortable.
Artist Fergus Hare has been commissioned to present the art throughout the aparthotel, focusing on landscape and skies at peculiar times of the day or from curious perspectives, to create intriguing and beguiling imagery.
“With a strong emphasis on design, mixed with comfort at an affordable price, we hope to create a stand-out experience in the growing London aparthotel market’,” concludes Fred Bartlett, Associate Partner at Marldon.
Bedside lights: Waldo Works custom design in Jesmonite
Bed headboard fabric: Opuzen, RGL R-Market in Granite
Bed throw: Beatrice Larkin, Monochrome range – designs: point, stamp, rope, line & block
Tables: Waldo Works custom table top finishes by Mass Concrete developed for the project
Work chair: Cizeta ‘Ginger’ chair in black stained Ash Wood and anthracite rope
Art: Fergus Hare throughout – developed with Waldo Works, custom to the project