Aloft Brand Unveils New Adaptive Re-Use in Vibrant Downtown Orlando

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    Starwood Hotels & Resorts Worldwide, Inc. has recently announced its sizzling Aloft brand has made its debut in Orlando, Florida. Aloft Orlando Downtown is located in the former OUC building and sits adjacent to Orlando City Hall. Owned by GDC Properties and operated by Yedla Management Company, this new hotel offers a prime location in the revitalized downtown business district. Featuring Aloft’s signature W XYZ bar, with a buzzing, social atmosphere, significant outdoor dining space and urban-influenced, modern design, Aloft Downtown Orlando is a welcome addition for guests and locals alike.Design innovation is key to Aloft Orlando Downtown’s architecture, as some of the original building’s features have been preserved in the lobby such as the terrazzo flooring, marble walls and teak wood paneling. An L.E.D. backlit staircase leads from the lobby to the lower level where the meeting space is located and there are seven boardrooms located on floors 2 to 8. The spacious loft-like meeting rooms feature 10 ft. ceilings with floor to ceiling windows that offer fabulous views of downtown Orlando. The building’s exterior illuminates at night with its vibrant L.E.D. lighting.

    The Aloft Orlando Downtown follows the opening of three other adaptive re-use projects including Aloft Miami Brickell, Aloft Tulsa Downtown and the award-winning Aloft Dallas Downtown, which transformed a historic railroad depot into an Aloft hotel. Aloft will complete two more adaptive re-use projects in 2014 – Aloft Detroit Downtown and Aloft Tampa Downtown. Looking toward 2015, Aloft New Orleans Downtown and Aloft Amsterdam Airport will also open as adaptive re-use hotels.

    Daniel Fountain / 14.11.2013

    Editor, Hotel Designs


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