Roundup: new collections from Sanderson Design Group

Sanderson Design Group began 2024 with a return to the elegance of the its logo from the 1930s. This has been followed by a move into its original home Voysey House, all while continuing to supply and surprise us with new collections…

piles of cushions under a tree in sanderson fabric

The air buzzed with anticipation as Deputy Editor Megan Christopher stepped into Voysey House. For Sanderson Design Group, this was more than a mere event; it was a homecoming. The grandeur of their new headquarters enveloped us, a testament to their growth and creative prowess. The Lead Designers for each brand—Sanderson, Morris & Co., Zoffany, Harlequin, and Clarke & Clarke — stood ready, eager to unveil their latest masterpieces. Each fabric, wallpaper, and pattern has a story — a whisper of inspiration that breathed life into the designs.

rolls of fabric in zoffany plains range

Image credit: Sanderson Design Group / Zoffany

Meticulously sourced from all over the globe, Luxury Plains is a considered series of the finest textured plain fabrics woven in seven different hand-selected mills, coloured in Zoffany’s rich archival palette. Weaves, velvets, and bouclés with exceptional textural and visual qualities are woven in mills selected for their expertise, drawing on the unparalleled artisanal skills of the makers. Performance Amoret, Performance Audley, Bouclé, Curzon, Lustre, Moiré and Wool Satin. Luxury Plains presents a new palette that feels wholly versatile and elevated from the everyday. Contemporary hues are mixed with rich Zoffany classics for modern and traditional.

“This treasury of plains brings texture to the Zoffany portfolio, each with its distinctive look and feel, which is a testament to the incredible mills in which they were produced,” commented Peter Gomez, Lead Designer, Zoffany.

Sanderson celebrates the enduring appeal of classic decorating stories with four timeless collections of beloved designs and iconic prints for layering in interiors. Revisiting cherished designs, archival prints, sumptuous velvets, robust plaids, and regal damasks come to the fore in new palettes and
timeless combinations. Presenting Country House, Lymington Damasks & Stripes, Icaria & Boho Velvets and Country Woodland.

In Country Woodland, Sanderson recites a cherished tale of wooded walks in a naturalistic collection of fabrics, drawing inspiration and eternal beauty from nature’s rural paths. Timeless by design and effortlessly evoking a serene ambience in interiors, this beautifully relaxed collection of fabrics is a much-loved
Sanderson signature.

wicker chair with floral cushion set against floral wallpaper by Harlequin

Image credit: Sanderson Design Group / Harlequin

Exploring a fresh interpretation of art blended with the dream-like side of nature, Idyllic is a collection of drapery fabrics and wallpapers that taps into Harlequin’s continuing obsession with colour. Hints of femininity, Art Deco influences, and garden inspired prints are revealed through exceptional weaves,
embroideries and printed fabrics and wallpapers. Heightening the modernity of the crisp colour palette, fabric textures and design techniques amplify Harlequin’s colour combinations.

yellow green and blue abstract wallpaper treetops from Harlequin

Image credit: Sanderson Design Group / Harlequin

Wallpapers present a contemporary take on the natural world through large and small scales, fresh colour grounds and layers of texture. “As a collection, Idyllic is fresh yet whimsical, indulging in a dream-like mood for interiors,” said Flora Daly, Designer at Harlequin. “By taking recognisable elements from nature and colour-drenching them, we’ve created an invigorating collection with a fresh take on design”.

Idyllic charms is in a palette of smokey Paprika, Cornflower blue, Clover green and Positano pink, creating a calming retreat in interiors.

Unveiling a striking new campaign, Morris & Co. proudly presents three of its most iconic designs in new light. Lovingly crafted and disruptively spirited, this is heritage reimagined, true to its roots, as William Morris intended. Golden Lily, Blackthorn and Pimpernel set the scene for bold new slogans, reaffirming
Morris & Co.’s authenticity as the original company founded by William Morris in 1861. Appointed by William Morris himself and his natural successor as Art Director of Morris & Co. in 1896, J. H. Dearle’s Golden Lily (1897-99) and Blackthorn (1892-93) feature in original colourways, while Morris’s Pimpernel (1876), is shown in newly reimagined colours. Twists and turns of nature’s thorns and entwined lily stems dance, whilst pimpernel preens in some of Morris & Co.’s most recognisable designs, taking centre stage in this new campaign.

“As the original company founded by William Morris in 1861, it is our responsibility to keep Morris & Co. relevant for today’s audiences, opening up our world and drawing people in through a considered reimagining of our heritage designs,” said Claire Vallis, Design Director at Sanderson Design Group. “As the creators and makers of Morris & Co., we have the privilege of bringing these designs to the fore and a legacy to uphold – this campaign does just that”.

Sanderson Design Group is one of our Recommended Suppliers and regularly features in our Supplier News section of the website. If you are interested in becoming one of our Recommended Suppliers, please email Katy Phillips.

Main image credit: Sanderson Design Group