The year has got off to a flying start for the family owned fabric company of SMD ILIV, as it plans for ten brand new collections to launch in a dynamic response to emerging design trends…
The past twelve months has seen the SMD ILIV team investing heavily in research to identify new and emerging markets and trends with a view to align them to gaps in the company’s product offering. As a result of this time and inspiration, ten brand new collections are set to be launched across all of the three sectors of hospitality, workplace, and care.
This means that ILIV now has over thirty collections suitable for drapery to choose from with two more plain drape collections set to launch over the next quarter, including an elegant herringbone weave and sumptuous duotone chenille. The range now spans a selection of velvet and chenille qualities along with drier, woven textures such as basket weaves and wools.
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- Image credit: ILIV
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- Image credit: ILIV
Alto, one of the latest releases, is available in twenty-nine colours and has a natural animal look with an organic feel. With its soft handle, Alto creates the ultimate drape, perfect for hospitality environments. The mottled design within the cloth has an iridescent appeal, giving a more luxe feel making it the ideal choice for making a statement.
The second of the new collections to launch, Nightfall, is the first ever wide-width flame retardant dim-out drapery collection. Echoing the woven texture of the bestselling drapes collection Tundra, Nightfall has a subtle two-tone construction with a soft, light-weight handle. Nightfall, along with the Starlight, Aura and Eclipse collections, make up the wide-width offering, allowing designers and specifiers ample choice of dim-out plains, black-out plains, voiles and patterned designs for interior schemes.
Image credit: ILIV
Alongside the plain drapes collection, ILIV offers an extensive offering of printed designs which allow flexibility within interior schemes. With seventeen base cloths to choose from, the print qualities range from sheer voiles to antimicrobial weaves and velvets, suitable for any concept. The Brookland velour drapery quality has now been added to our base cloths selection (Q1529), offering a more cost-sensitive alternative with a soft handle and drape. Later this year, the launch of the crib-5 velvet Casa upholstery quality for printing, will add a luxurious feel to the existing offerings.
Serene is the latest print collection to launch and was created with a watercolour hand-painted look with soft brush strokes and a relaxed form. Heavily inspired by the pandemic, the Serene collection emotes stillness and serenity, designed to bring calmness and tranquillity to interior design, a strong trend which has swept the nation during the global pandemic.
SMD Group is one of the brands that has taken advantage of our Black Friday package. To keep up to date with supplier news, click here.
Main image credit: ILIV
