House of Rohl will mark its Clerkenwell Design Week debut in 2025 with a serene outdoor installation by GA Group, inspired by Japanese bathing rituals and featuring the launch of Victoria + Albert’s bold new soaking bath, the Kerid…

For the first time, House of Rohl is stepping into the spotlight at Clerkenwell Design Week – and the brand is making a big splash. Set against the historic backdrop of the London Charterhouse courtyard, House of Rohl’s outdoor bathroom installation offers a contemporary reimagining of the Japanese Onsen bathing ritual, brought to life by luxury hospitality design experts, GA Group.
The GA Group bathroom proposes a contemporary journey through a Japanese Onsen, or hot spring bath, once regarded as sacred places with healing properties. At the heart of this tranquil outdoor experience is the much-anticipated Kerid soaking bath from Victoria + Albert. Named after a volcanic crater lake in Iceland, the Kerid challenges conventional bathing expectations and invites visitors to rediscover the power of warmth or cold and stillness.
Unlike traditional freestanding tubs, the Kerid is compact, elevated, and purpose-built for deep, meditative soaks. Measuring just 135cm in length – making it the shortest in Victoria + Albert’s compact range – and 83cm in height, the Kerid is taller than a conventional freestanding bath and designed with a seated end for deeper immersion.
The chamfered base of the Kerid creates an elegant ‘floating’ silhouette, while the softly angled rim offers ergonomic support for the neck and head. It’s a statement piece that blends form and function, perfect for hot soaks or cold plunges.
Crafted from Victoria + Albert’s exclusive Quarrycast – a fusion of Volcanic Limestone and high-performance resin – the Kerid soaking tub is engineered to handle extremes and is a beautiful example of cutting-edge material science meeting the luxury wellness sphere. Whether it’s steaming hot or ice cold water, the tub’s volcanic material outer remains durable and pristine, which makes it perfect for outdoor installation and the increasingly popular health trend of cold immersion therapy.

Image credit: Fusion Studio
Cold immersion therapy – rooted in ancient Eastern traditions – is having a renaissance. From reducing inflammation to improving mood and recovery, the health benefits are well-documented. Pair that with the restorative calm of a warm soak, and the Kerid offers a wellness experience for every season.
It’s no surprise that House of Rohl expects strong interest from spa hotels and high-end developments. But the design also speaks to modern urban professionals seeking moments of restoration within the rhythm of city life.
Launching September 2025, the Kerid collection will also include a sleek, circular basin and a coordinating step, all designed with the same floating aesthetic and crafted from the same robust material. Subtle grooving on the step reduces slip risk, merging beauty with safety.
As part of the House of Rohl family – alongside Perrin & Rowe, Shaws, and Riobel – this latest release from Victoria + Albert underlines the brand’s dedication to both aesthetic excellence and the art of bathing.
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Main image credit: Fusion Studios for House of Rohl