The Robey to open in Chicago

1000 608 Daniel Fountain
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In a city revered for bold architectural wonders and soaring skylines, come November, a landmark 1929 Art Deco masterpiece will see a soulful revival befitting the Windy City.

Perched high above the six corners of Damen, Milwaukee, and North Avenue, The Robey stands stoically as the only skyscraper for kilometres, stretching 61-metres high and home to 69 guest rooms, Café Robey, a second-floor lounge, a guest-only rooftop lounge, and, come 2017, an exclusive rooftop pool. With the pedigree of Grupo Habita behind the project, so too comes a confident stroke of modern yet timeless hospitality.

The Robey, Chicago

Taking its name from Robey Street—the north-south artery now known as Damen Avenue, where Wicker Park and Bucktown meet—The Robey captures the storied spirit of Chicago: a bustling, ever-changing, big-shouldered town. A unique triangular prism shape ensures that The Robey stands out as one of the neighbourhood’s most recognisable landmarks. Although formally called the Northwest Tower, the building is nicknamed the Coyote Building due to its “howling” appearance, some say. Glass, natural wood, concrete, and chrome—the textures vary, but the minimalistic approach remains consistent throughout guestrooms and public spaces.

Originally designed as an office building by the firm of Perkins, Chatten & Hammond, each of the hotel’s light-filled rooms, lobby, and roof spaces were transformed by Belgian design duo Nicolas Schuybroek Architects and Marc Merckx Interiors. The 12-storey building dons an Art Deco façade of original limestone and features a rooftop cupola and lantern, as originally designed by the Chicago-based firm.

The Robey, Chicago

Thanks to the unusual triangular footprint of the building, front-row views of the lively city feature prominently, as does an abundance of natural light. Herringbone hardwood floors contrast with Art Deco references in many of the rooms and suites, while bathrooms and bedrooms are separated by walls of vintage chicken-wire glass. Furniture ranges from sleek and streamlined to inviting and contemporary, with minimalism reigning throughout.

The 69 rooms are generously split across twelve floors, with only six or seven per floor. Rooms and suites range from 20 to 63 sqm, and all feature a shower and a king-size bed, apart from the 20-to 24 sqm Landmark Queen room that features a queen-size bed. The Corner and Panorama Suites and the Landmark Queen room also boast a sitting area, with the former two also playing host to a working desk. All rooms and suites also offer views of the Wicker Park and Bucktown neighborhoods, while The Panorama Suite affords 180-degree views of Chicago’s skyline.

Sitting at the epicentre of Chicago’s Wicker Park and Bucktown neighbourhoods—a pair of arts and culture-obsessed communities—the hotel’s ethos follows suit with social sensibilities front and centre. Communal spaces abound, showcasing terrazzo, natural woods, and hues of deep red, green, white, and gray.

Daniel Fountain / 03.10.2016

Editor, Hotel Designs

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

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