ROOMS Batumi dives into the Black Sea

Georgian hospitality group, ROOMS, a member of Design Hotels, has announced the official opening of ROOMS Batumi – a dynamic new address to the Black Sea destination with a distinct interior design language and facilities by contemporary Georgian designers…

wooden alcove with built in seating and beds in ROOMS Batumi

ROOMS Batumi is the fourth hotel in the groups’s growing property portfolio. Located in the historic quarter of the Black Sea coastal city, designated as one of UNESCO’s Creative Cities, the hotel follows three innovative properties opened by ROOMS since its conception in 2014. Other locations include the capital  Tbilisi, Kazbegi and Bakuriani, one of the top ski and adventure travel destinations in Georgia.

Temur Ugulava, the group’s founder, together with the in-house design team Collective Development and interior design firm Rooms Studio, designed and manifested this new hotel to life. This addition to the ROOMS portfolio reflects the unique character of Batumi, where tradition and innovation come together seamlessly in a serene seaside destination. sheltering 120 rooms and suites, a rooftop pool, a restaurant, a diner and meeting spaces, Batumi aims to offer guests an elevated experience and is geared towards leisure and business travelers, as well as families with a keen taste for design.

bar seating and wooden chairs with floor to ceiling windows in ROOMS Batumi

Image credit: Jose Cuevas

With the aim to become a distinguished social and cultural spot in the city, the hotel combines Japanese, European and Californian influences to create a modern and refreshing seaside experience, adding a unique touch to the city’s vibrant culture.

Each of the hotel’s 120 guestrooms and suites are fashioned with timeless design schemes, including wood-covered walls and ceilings that are complimented with charming round beds that capture the essence of pleasure and leisure in Batumi. The hotel’s design is dressed in a muted colour palette of earthy and neutral tones, that allow for a visual focus on the lush, coastal surroundings. With the use of natural materials and ambiance, property manifests an aesthetic that aims to elevate the design language of Batumi.

“Every ROOMS hotel is unique, designed to fit in with its surroundings and the local culture,” said Valeri Chekheria, CEO of ROOMS. “ROOMS Batumi is a next level for ROOMS, where different styles and influences come together to give the historic seaside city a fresh and vibrant feel.”

Embracing the myriad of flavours of the region, sitting at the crossroads for Europe and Asia, the hotel offers an exceptional dining experience that is rooted in a farm-to-table philosophy. The ‘Rubber Duck’ diner blends Georgian gastronomy with flavours and cuisines from around the world, resulting in innovative comfort foods and health-driven options, all of which are anchored around locally sourced, seasonal ingredients. The hotel’s Lobby Bar offers drinks and snacks, including signature handcrafted cocktails. In 2024,

exterior view of ROOMS Batumi with palm tree

Image credit: Jose Cuevas

‘The Kitchen’ will be added to the offering – a more upscale rooftop eatery and bar, inspired by the namesake restaurant in ROOMS Tbilisi.

Conveniently positioned with a front-facing view of the bustling seaport and a rear view of the historic old city, Batumi plans to  be more than a place to stay – it is about creating a network, a lifestyle and ecosystem that welcomes all guests. The hotel features a spacious rooftop offering breath-taking 360-degree panoramic views of the seaside and Old Batumi, which was established in the 15th century.

Main image credit: Jose Cuevas