The PuLi Group has appointed Dean Winter as Chief Executive Officer and Vittorio Dincao as General Manager of The PuLi Shanghai, marking a pivotal moment in the brand’s evolution from a standalone hotel to a global portfolio…
The PuLi Group has appointed Dean Winter as Chief Executive Officer and Vittorio Dincao as General Manager of The PuLi Shanghai, marking a pivotal moment in the brand’s evolution from a standalone hotel to a global portfolio spanning some of the world’s leading destinations. The appointments come as the group prepares to unveil the transformation of its flagship Shanghai property and mark the beginning of an ambitious new phase of growth.

Dean Winter | Image credit: The PuLi
Winter brings more than three decades of leadership across some of the world’s most respected luxury hotel brands, most recently serving as Managing Director at Swire Hotels. He will lead the group’s strategic direction, brand development, and portfolio growth, working alongside a seasoned executive team as the group advances its expansion across key Asian markets.
By 2035, The PuLi Group aims to operate 20 hotels (with an additional nine in development), branded residences, and an expanding retail and e-commerce presence – maintaining 80% of its footprint in Asia and 20% internationally. He will also oversee The PuXuan in Beijing and The RuMa in Kuala Lumpur, managed under Urban Resort Concepts.

Vittorio Dincao | Image credit: The PuLi
Vittori Dincao brings nearly two decades of international luxury hospitality experience across Europe, the Middle East, and Greater China. Most recently, as Executive Manager of Hotel Operations at Galaxy Entertainment Group in Macau, he played a central role in the successful launches of Capella and Raffles at Galaxy Macau. Prior to his time in Macau, he was Executive Assistant Manager at Hotel Cipriani in Venice and held senior pre-opening roles at Rosewood Hong Kong and Atlantis Dubai.
Dincao will lead The PuLi Shanghai through the final phases of its renovation, encompassing all 229 guest rooms alongside a dedicated wellness floor, all public spaces, dining outlets and an expansive 377square metre penthouse. The transformation reimagines the guest experience while preserving the essence that has defined the hotel since its inception, creating spaces that are both contemporary and rooted in culture.
“The PuLi has always stood for calm, restraint, and cultural authenticity,” said Winter, “I’m delighted to join at a time of exciting evolution, and look forward to meeting the many talented team members that have devoted their careers to this unique organisation. Together we will work to heighten the experience of our guests and establish our hotels as some of the finest expressions of luxury in the industry.”
“It is with a deep sense of purpose that I join The PuLi Shanghai at this meaningful moment,” commented Vittoria Dincao. “This hotel has always represented a particular kind of luxury, one rooted in restraint, authenticity, and calm. My focus will be on nurturing the team, elevating every guest touchpoint, and ensuring The PuLi remains a true sanctuary.”
Main image credit: The PuLi Shanghai















