Holiday Inn Express Maceio Ponta Verde Opens in Brazil

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    IHG has announced the opening of the Holiday Inn Express Maceio Ponta Verde in Brazil. The new-build, 160-room hotel is located one block from beautiful Ponta Verde beach in Maceió, the capital of the coastal state Alagoas, in Northeast Brazil and one of the top tourist destinations in the country. Boasting a modern architectural design, the Holiday Inn Express Maceio Ponta Verde’s interior is decorated with a collection of local artworks and folk-art inspired crafts from the area, blending the richness of Maceió’s cultural heritage with the hotel’s contemporary and fresh style. The property also features an array of amenities, including free high-speed wireless Internet connections throughout the hotel and four meeting rooms, totalling 1,614 square feet (150 square meters) and a 100-person capacity. Other amenities include an outdoor pool, fitness centre and business centre.

    Guests will experience a comfortable and smart environment with innovative preferred guest upgrades to ensure a productive stay while travelling for business or leisure. The hotel’s complimentary Express Start® breakfast bar will feature a full range of breakfast items including a rotation of egg and meat selections, biscuits, yogurt, fruit and coffee.

    Guest rooms feature comfortable queen or king-sized beds and a sitting area with a lounge chair. Business travellers will find large desks with ergonomic chairs, free high-speed Internet. The SimplySmart™ shower incorporates a proprietary Stay Smart™ Kohler showerhead, signature shower curtain with curved rod, upgraded 100 percent cotton terry towels and a custom line of cinnamon-scented bath products. Guests will enjoy the SimplySmart™ bedding collection where they will find new crisp fresh bedding which features an attractive decorative throw, a medium-weight duvet blanket and soft 200 thread-count sheets.

    Latin America’s rapidly rising middle class is leading the hotel industry to strong growth across the region, as international and intra-country travel is significantly increasing. A positive supply-and-demand outlook offers IHG-branded hotels a great opportunity to expand in many potential markets.

    The hotel is owned and managed by MC3 Imóveis Ltda., under a license agreement with a company in the InterContinental Hotels Group. The hotel is located at Rua Gaspar Ferrari, 175 Ponta Verde.

    Daniel Fountain / 02.07.2012

    Editor, Hotel Designs

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