Live from HIX: ground-breaking innovation from Roca

This cutting-edge WC is poised to steal the spotlight on Roca’s stand, with its sleek design and exceptional functionality. The Avant WC transforms bathroom aesthetics by seamlessly integrating the cistern within the WC pan, eliminating visible components to create a clean, unified look. This ground-breaking innovation not only enhances visual appeal but also saves space, simplifies installation and eliminates the need for concealed cisterns within walls.

Furthermore, maintenance is made easier with this design. Roca’s patented flushing system utilises the Venturi effect in the concealed part of the WC to produce a strong water jet, while Roca’s vortex technology optimises water flow and flush performance, reducing splashing.

Designed with the user experience in mind, the Avant WC features discreet and intuitive flush controls, offering two water-saving options: 4.5 litre and 3 litre. All flushing systems are fully integrated and seal-free, enhancing safety and preventing leaks. An exclusive Roca glazing further promotes hygiene by allowing residue to slide off easily, preventing the build-up of dirt and germs.

The HIX 2024 stand draws inspiration from Roca’s ‘Mediterranean Perspectives’ installation seen at Salone del Mobile 2024 and pays tribute to Barcelona’s iconic architecture and the essence of Mediterranean living. Mirroring its Salone predecessor, the Roca stand at HIX features two arched entrances that invite visitors into a central circular capsule. This unique space, with its reflective floor and ambient light and sound installation, houses the innovative Avant WC in both floor standing and wall-hung versions.

Roca is one of our Recommended Suppliers and regularly features in our Supplier News section of the website. If you are interested in becoming one of our Recommended Suppliers, please email Katy Phillips.

Main image credit: Roca