Geberit brings nature into the bathroom

As guests increasingly look for sustainable and eco-friendly options in the hotel experience, Geberit explores ways of integrating nature into hotel bathroom design. From living green walls to natural materials, these elements not only appeal to the environmentally conscious guest, but also create a more serene and calming atmosphere…

wooden vanity surface with white square Geberit handbasin on the surface

One of the clearest benefits of integrating nature into hotel bathroom design is the positive impact it can have on the mental and emotional wellbeing of guests. Studies have shown that exposure to natural elements such as plants, natural light and water can reduce stress levels, improve mood and increase productivity. This is particularly important in the context of a hotel stay, where guests may be away from their familiar surroundings and routines or simply seeking escape. At the same time, incorporating nature into hotel bathroom design can also have significant sustainability benefits. Natural materials, such as wood or stone, are often more environmentally friendly than their synthetic counterparts. The use of plants can improve indoor air quality by filtering out harmful pollutants.

Geberit is no stranger to the importance of incorporating nature into design and have created a stone range which includes stone finishes that can be used for flush plates and other bathroom accessories, providing both a luxurious and a natural feel to the bathroom. These finishes are available in a variety of colours and textures, making it easy to find the perfect match for any hotel design project.

Interior designer and specialist in Biophilic Design, Oliver Heath, highlighted the significance behind using natural colours, imagery and materials to help ground hotel guests in Geberit’s first Hotel Guest Experience Report in 2020. “Focusing on nature and using elements of Biophilic Design can enhance a multi-sensory design strategy at the same time as bringing in local character,” explained Heath. “Carefully considering lighting, acoustics, textures and biophilia in hospitality environments to create positive sensory environments can improve both physical and mental health and wellbeing.”

front cover of Geberit hotel guest Report 2023

Image credit: Geberit

Wren Loucks, Director and CEO of Be-kin, also talks about wellbeing and sensory rich experiences in hotel design in this year’s Hotel Guest Experience Report. She highlights that one in five adults in the UK has a disability and the importance of hotels catering for sensorial, cognitive and physical abilities. “Designing for the mind and neurodiversity is very important,” said Loucks. “The use of biophilic patterns, utilising natural light and circadian lighting wherever possible – and avoiding strong synthetic smells often found in toiletries or cleaning products – are just some ways to design for the mind. Furthermore, a hotel that takes time to build out an inclusive design strategy should publish these design features on their website, providing guests with specific travel requirements clarity and peace of mind.”

There is a real opportunity for hotels to disrupt the market by creating designs that truly stimulate wellbeing through social sustainability and inclusive, sensorial, natural design.

Wooden surfaces and finishes by Geberit in the bathroom with a square basin and black taps

Image credit: Geberit

Nature-inspired bathrooms in hotels can offer guests a unique and memorable experience. By immersing guests in a natural environment, hotels can create a sense of connection and foster a deeper appreciation for the natural world. This can lead to a more meaningful and fulfilling travel experience, which is increasingly important for modern travellers seeking to connect with the world around them.

The use of nature in hotel bathroom design is a trend that is here to stay. As hotels look to create more sustainable and immersive experiences, incorporating natural elements in their design can provide a range of benefits for guests and the environment. From creating a sense of harmony with the surrounding environment to improving guest wellbeing and inclusivity, nature-inspired hotel bathrooms offer a unique and unforgettable experience for hotel guests seeking a deeper connection with the natural world.

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Main image credit: Geberit