Sleep 2017 Live: Five reasons to visit this year…

Sleep 2017
850 539 Daniel Fountain
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Sleep opens its doors for two days of hotel design business this morning – don’t forget that you can register here for fast track entry and pick up your badge on arrival – and here are five key reasons to be here this year…

Keep up with a fast-changing market
Sleep is globally acknowledged for ideas, installations and experiences that tap into the pulse of the hotel design industry. And things are changing fast. Travel numbers are rising. The number of hotel projects for Europe is currently beaten only by Asia Pacific; and the latest from TOPHOTELPROJECTS indicates a 300% increase in openings in 2018 compared to 2017. What will this mean for your clients and your business? Take stock at this year’s event…

New trends, new products, new launches
Discover newly launched and innovative products from renowned UK & global brands – from GROHE to Brintons (HD clients), Vescom to Fabbian, Sans Souci to Bang & Olufsen and VitrA to Kobe (HD clients) – in a line up that’s more international than ever, with 32% of exhibitors coming from Italy, France, Germany, Portugal, Denmark, Holland and the USA. Inspire new directions for your projects and buy new products in advance from 50+ debut brands – exclusively and only at Sleep.

Grow your network
If you envisage the entire hotel supply chain as a room full of people all networking and discussing projects… then you’re at Sleep. This is the meeting place for the global hotel and design community. From Conran and Partners to Best Western Hotels and Resorts, Gensler to Mandarin Oriental Hotel Group, Zaha Hadid Architects to AccorHotels, Aukett Swanke to Hilton International, Wates Construction to IHG and Project Orange to Carlson Rezidor – make the connections. Have the conversations. Create the business.

Sleep Conference – new insights and knowledge
Hear from the influencers shaping global hospitality, debate the challenges and aspirations driving the industry and tap into the undercurrents shaping its future. From fast food to slow design, new concepts of luxury to post-cool hotels; development to loyalty, hear from Tristan Auer, Eero Koivisto, Blanche van Berckel, Hannah Carter Owers, 25hours Hotels and David Collins Studio – part of a line-up of 25+ international speakers.

Fresh inspiration – Sleep disrupts and challenges
Think different. From the science behind the experience economy and the show theme of Loyalty; Lessons in Love to the conceptual playground of the Sleep Set pop-up guest rooms, Sleep aims to provoke, disrupt and inspire. Wander through the immersive Spaces with installations of roof terraces, wetrooms and more. Loyalty is more than points. Great design wins business.

More information here…

Daniel Fountain / 21.11.2017

Editor, Hotel Designs

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