Perfect precise performance: Euphoria SmartControl from GROHE

Grohe Smart Shower
800 739 Hamish Kilburn
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The minimalist design of GROHE SmartControl introduces three times the control in the shower…

The experience of “Push, Turn, Shower” has now become even more multifaceted as the smart technology is integrated into another successful GROHE design line – GROHE Euphoria SmartControl. The new surface-mounted installation features a significantly slimmer form of the SmartControl interface as well as fast-acting temperature regulation that prevents the risk of scalding thanks to the GROHTHERM thermostat.

Three times the control GROHE Euphoria SmartControl is brimming with “Made in Germany” technology and design quality which is displayed in the multi-jet shower heads. The smart shower system’s centrepiece is the front-mounted push and turn control unit. Unique pictograms called GROHE EasyLogic provide intuitive operation. The turn of a button can regulate the water pressure , ranging from a gentle shower to a more vigorous awakening, depending on each individual’s mood.

With the push of a button, the spray types can be selected. The first button, for example, activates the Euphoria handshower or the Euphoria Cube stick, offering complete flexibility so that the water can be directed exactly where it is needed. The button in the middle provides full SmartControl power. Thanks to the new ActiveRain jet control, one can choose between a powerful jet spray perfect for rinsing out shampoo, or a concentrated jet spray that massages away the stresses of everyday life. The third button, with its gentle PureRain spray, has been designed to offer ultimate relaxation from your shower experience. After switching off the water, the system automatically saves the selected flow rate until it is next used. In addition to the Rainshower 310 SmartActive shower head, the GROHE Euphoria SmartControl shower system is also available with the multi-jet Euphoria 260 head shower. Three types of spray can be selected manually by turning the innovative control in the middle of the shower head’s plate: a powerful jet spray, the invigorating SmartRain jet spray and a full rain jet spray that brings the tranquil sensation of a gentle summer rain.

The new GROHE Euphoria SmartControl control interface features a very slim, minimalist design with compact dimensions

Meanwhile, thanks to GROHE QuickFix, individual adjustments can be made to the upper bracket of both models which makes the drilling of additional holes unnecessary, meaning it also serves as an ideal retrofit solution It is also possible to swing the arm of the head shower 180 degrees. In addition, the system features GROHE CoolTouch technology which ensures the chrome surface of the control unit does not get too hot whilst the GROHTERM SmartControl thermostat with GROHE TurboStat technology delivers the highest precision in temperature regulation.

Minimalist design – clean and convenient

The new GROHE Euphoria SmartControl control interface features a very slim, minimalist design with compact dimensions. Especially in smaller bathrooms, these elements offer additional comfort whilst giving homeowners the opportunity to own a high-performance shower that can function efficiently in small spaces. The GROHE EasyReach shower shelf also provides a convenient storage solution for toiletries. Compared to the existing surface-mounted SmartControl solutions this is an even slimmer version. This minimalist form is beautifully contrasted with the generously sized 310mm shower head which is available in a round or square design. With a three choice of a high-gloss and durable GROHE StarLight chrome finish or the elegant MoonWhite acrylic glass, the design can be perfectly matched into any modern bathroom.

GROHE has been developing new product categories since its inception. This includes the GROHE Blue and Red water systems and the recently-introduced GROHE Sense water security system, which is an innovative component in the growth market of smart home technology. Innovation, design and development are closely aligned with one another and are enshrined in the German site as an integrated process. As a result, GROHE products carry the seal of quality “Made in Germany”.

 

Hamish Kilburn / 20.08.2018

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

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Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

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