GROHE: Seminars at The Sleep Event

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    Join Martin Rowell @ 11.30am on Thursday 24th November (Seminar area M43) where he will be discussing why brands need to evolve and create deeper relationships, promoting the need for balance. He will also discuss how hotel bathrooms can go beyond the norm to ensure that beauty is combined with function. This is a free seminar.

    Discover the GROHE top ten unofficial list, compiled by consumers who posted their pet hates in Autumn 2011, and find out what really irritates guests when it comes to ill-considered hotel bathroom design. For GROHE, this highlights why design needs to go beyond styling. We want to see more than just beauty; we want to see beautiful products that perform to perfection.

    GROHE Headline Sponsors at Sleep 2011

    GROHE is the leading provider of premium bath fittings and showers, kitchen taps, thermostats and sanitary systems. Renowned for its quality, technological innovation and stylish design, GROHE has announced that for the 6th year running they will continue to be the headline sponsor for the Sleep event, 23-24 November, London.

    Sleep is the only event in Europe which focuses entirely on the design, architecture and development of hotels so a perfect platform to showcase some of the 350+ diverse and award-winning products from the GROHE portfolio.

    As a global brand in this sector, GROHE continues to set the standard. Seven decades of research and development have resulted in a range of pioneering technologies and products that are recognized worldwide for their technical excellence and longevity. GROHE’s reputation for manufacturing high-quality, stylish bathroom brassware make them the preferred choice for use in 3 star to 5 star hotels across all design styles as GROHE has a solution for all price points.

    Design at GROHE is headed up by Paul Flowers, Senior Vice President of Design, with a dedicated in-house design team who work to fulfill the GROHE design philosophy; ‘to deliver the perfect balance of superior technology, quality and design’. This was further realized with the GROHE Design team’s latest accolade red dot design team of the year 2011.

    The GROHE stand will feature the brand new Allure Brilliant range, which was unveiled at ISH 2011 to rave reviews, the latest news on GROHE Digital for all. Sleep delegates will be invited to discover the GROHE SPA concept – a space as individual as your client… an unrivalled range of bathroom fittings enable one to create a unique bathing space, where design, comfort and function meet. Try the organic hand harvested GROHE SPA lotions and enjoy the GROHE SPA experience- refreshing, soothing and comforting.

    Jan Shepherd, Global Brand Director at GROHE is looking forward to unveiling the GROHE stand “Visitors to Sleep 2011 can expect alluring architectural appeal of bath spouts and bath/shower mixers that rise elegantly from the floor. Integrated shower fittings that come to life when you turn on the water. Digital or mechanical operation, all in inspiring finishes. GROHE collections consider every detail imaginable including technology that helps to promote guest safety and comfort whilst still creating a stimulating water experience”.

    GROHE, Stand V2 @ Sleep, London 23-24 November, 2011.

    A message from David Balmer, National Specification Manager – Hotels (Hospitality) at GROHE:

    “If you are already going to the Sleep event, please make a point of catching up with me, either if by arranging a convenient meeting or just would like a coffee and chat …. Only too pleased to see you.

    If you have not got your entrance pass, please go on and register now for free, otherwise it’s £25. See you there!”

    Daniel Fountain / 19.11.2011

    Editor, Hotel Designs


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