Emaar unveils Address Boulevard in Downtown Dubai

Address Boulevard
719 480 Daniel Fountain
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Address Hotels + Resorts, the premium luxury hotel brand of Emaar Hospitality Group, has unveiled its new city lifestyle resort, Address Boulevard.

Chris Newman, Chief Operating Officer of Emaar Hospitality Group, said: “Address Boulevard is another statement of our ambition to set new industry standards. It is uniquely positioned as a city lifestyle resort – which integrates all the romantic charm of a resort with the convenience, amenities and appeal of a city hotel.”

Address Boulevard has 196 spacious rooms including 116 Deluxe Rooms, 44 Deluxe Club Rooms, 28 One-Bedroom Suites, seven Two-Bedroom Suites and a luxurious Presidential Suite – all offering spectacular views of Burj Khalifa. There are also 532 serviced apartments including duplexes and two penthouses; short-term guests at the residences have guaranteed access to the hotel’s facilities.

With its inspiring art-deco architecture, design and décor, Address Boulevard is inspired by classic European finesse. Appealing to leisure and business travellers, the hotel is perfect for overseas visitors with easy proximity to retail and leisure attractions including The Dubai Mall, the world’s largest shopping and entertainment destination. It is also in close to Dubai Opera, the multi-format performing arts venue. Business guests have the convenience of being located near Dubai International Financial Centre and Dubai International Convention Centre.

Address Boulevard

A distinguishing feature is the incredible art installations that define the hotel’s interiors by 48 artists. The signature dining space, The Restaurant at Address, simulates the experience of a luxurious European apartment of a well-travelled family in the 1920s, providing classic dishes in sublime surroundings. From a multi-function room that seats 80 to intimate meeting rooms and a state-of-the-art Boardroom, Address Boulevard offers diverse choices that meet the requirements of event planners.

Through its three hotel brands – Address Hotels + Resorts, Vida Hotels and Resorts and Rove Hotels – Emaar Hospitality Group today operates ten hotels and three serviced residences in Dubai. For more details: addresshotels.com

Daniel Fountain / 02.03.2017

Editor, Hotel Designs

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

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Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

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Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

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