Dual-branded development for South Florida

    150 150 Daniel Fountain
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    Opening in the heart of Downtown Fort Lauderdale, South Florida in spring 2017 is the dual-branded development with the city’s only rooftop bar and 12,000 square feet of premium ground-floor retail space.The 323-room development by The Wurzak Hotel Group and DoveHill will be divided between a 209-room Tribute Portfolio hotel and a 114-room Element hotel. Both hotels will share facilities including a “sky lobby” on the 7th floor with a high-design bar, expanded fitness centre, and an indoor/outdoor pool deck on the 24th floor featuring cabanas, tropical landscaping and sweeping ocean views.

    Guests will enter through a shared street-level entrance and take elevators to each hotel’s distinct branded lobby and guestrooms.

    The development will also include a three-meal restaurant accessible through the lobby, a variety of ground-floor retail offerings with a separate street-level entrance and a 206-space parking deck.

    The 24-story project will begin this autumn with the downtown Ft. Lauderdale property becoming the newest addition to Tribute Portfolio™, Starwood’s 10th brand and second collection of independent hotels. The new Element in downtown Fort Lauderdale will feature light-filled studios with a fluid design of modular furniture, fully equipped kitchens, and spa-inspired bathrooms.

    Daniel Fountain / 18.08.2015

    Editor, Hotel Designs


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