Alton Towers planning expansion to ‘existing hotel’ for February 2016 construction

150 150 Daniel Fountain
  • 0

Alton Towers have placed a planning application with Staffordshire planning authorities for the ‘development and extension to an existing hotel’. The plans also cover the demolition of the existing spa conservatory.The specific plans replace the previously approved Alton Towers Hotel extension. While these plans are still classed as an extension it appears to be more of a separate hotel with its own reception area and adjacent parking. The building will link with the existing Alton Towers Hotel building around the current Spa and then run behind the Alton Towers Hotel lake.

Alton Towers hotel expansion plans, set to start construction in February 2016 (Photo from TowersStreet.com)

The extension is to be four storeys high, the same as the current hotel with room access via two lifts. The new extension will have a total of 74 rooms sleeping 5 to 6 people in each.
63 of these will be standard rooms, with a further 3 which will be disabled accessible.

These are planned to consist of:
• A main room with a double bed and small seating area
• A bathroom including a bath with shower
• A separate sleeping area for children that contains a bunk bed with a truckle bed below that can be pulled out if needed.

Alton Towers hotel expansion plans, set to start construction in February 2016 (Photo from TowersStreet.com)

There will also be 6 suites, 2 of which will be disabled accessible. These will also offer the same double and bunk beds as the standard rooms, with the addition sofa bed – therefore potentially sleeping up to 7.

Overall the hotel extension will increase the resorts room offering by 14%. Although there are no extensive details on the interiors of the rooms, the windows of the bedrooms have been made bigger in comparison to the previous application. The planning documents state this is to suit the hotel’s ‘premium’ offering.

Alton Towers hotel expansion plans, set to start construction in February 2016 (Photo from TowersStreet.com)

The building will have two new food and beverage areas: a new buffet restaurant for 204 guests, this will overlook a new ‘sunken’ garden near the lake, and a separate bar/cafe area that includes its own entertainment area. Both of these are to be located on the ground floor level with a double height ceiling.

It is understood that construction of the hotel will commence in February 2016 with expected handover in June 2017. The hotel is then anticipated to be open to the public by the summer of 2017.

Daniel Fountain / 23.08.2015

Editor, Hotel Designs

Share

  • 0

Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

Together these platforms offer a comprehensive 360-degree service encompassing digital media, print publishing, and live events – providing unparalleled value to advertisers, partners, and readers alike.