YOTEL- the iPOD of the hotel industry brings affordable luxury to New York

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    YOTEL, the revolutionary hotel concept, has announced that it will open for business in New York City with a property featuring 669 stylish cabins. This will mark the first YOTEL opening outside of its current international airport locations and make it the largest hotel opening in New York in 2011.
    Yotel New York – Premium Double Cabin

    YO! Founder Simon Woodroffe OBE and YOTEL CEO Gerard Greene conceived the innovative YOTEL cabins to provide a flexible and convenient ‘first class’ hotel experience at affordable prices. Inspired by first-class airline cabins YOTEL Times Square, located at 42nd Street and 10th Avenue will be part of Related Company’s 1.2 million square foot, 60 storey LEED-Silver complex which will include residential units and the Frank Gehry designed Signature Theatre. The flagship YOTEL property is being designed by Rockwell Group in collaboration with Softroom and will feature a Club Lounge and the largest hotel outside terrace space of any hotel in New York.

    Simon Woodroffe, Founder of YO!, said of the New York launch: “YOTEL will bring a unique mix of fun, excitement and luxury to New York and all at an affordable price. YOTEL has a fantastic energy about it which New York’s 44 million visitors a year will love”.

    Cool and efficient YOTEL will offer customers a perfectly designed 16sqm (170sqft) of private space in which to relax, refresh, connect and sleep, a true haven of calm. Luxury bedding, rejuvenating monsoon rain showers, relaxing purple mood lighting and YOTEL’s ‘techno wall’ with flat screen TV, and complementary WiFi will now soon be on offer to those visiting the Big Apple.

    YOTEL CEO, Gerard Greene stated: “A solution to boring and expensive hotels YOTEL uses radical design to offer the customer an exciting product and better value for money. Not satisfied with airports we are now transferring a successful brand to city centres across the globe.

    Directory company, naturalmat, supplied all 686 mattresses for the project which you can read more about here.

    Daniel Fountain / 15.04.2011

    Editor, Hotel Designs

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