Travelodge opens first hotel in Chertsey

150 150 Daniel Fountain
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Travelodge has officially opened its first hotel in Chertsey as of the 29th May. The new 73-room hotel represents a £6 million investment, bringing the Company’s portfolio to 17 hotels in Surrey and 514 in total. This opening also marks the first branded value hotel opening in Chertsey and has created 13 new jobs within the community.The hotel was officially opened by the Mayor of Runnymede, Councillor Mrs Yvonna Lay and Travelodge’s Revenue Director, Tom Edwards.

Chertsey Travelodge is centrally located on Guildford Street and is within walking distance of the town’s railway station. The three storey hotel has been built on the former site of the office block, Riversdell House and is part of the ‘Town Centre Conservation Area’.

The hotel has been designed in the new modern Travelodge look and feel, which was designed by customers. Every spacious room features the luxurious bespoke king size Travelodge Dreamer bed and all family rooms include two truckle beds. The hotel also offers customers free wifi* and in-room toiletries.

In addition to this new hotel opening, Travelodge has also invested nearly a million pounds modernising six of its hotels within the Surrey area, in its new brand look and feel – so that more customers can experience the new fresh, modern Travelodge. This includes the following properties: Camberley, Camberley Central, Woking, Caterham Whytleafe, Epsom, Kingston Upon Thames, Kingston Upon Thames Central and Wimbledon Morden. This investment is part of a nationwide £57 million hotel modernisation programme. By autumn this year, over 80% of Travelodge hotels will incorporate the company’s new brand design.

Tom Edwards, Travelodge Revenue Director said: “We are delighted to be the UK’s first hotel chain to bring good value accommodation to Chertsey. This is a prime location for us and marks another step on our journey to build a new Travelodge that is Britain’s favourite hotel for value.

“Chertsey is a vital hub for business and tourism, and our new hotel, together with our ongoing modernisation programme, positions us well in Surrey, as the economy continues to strengthen.”

Chertsey Travelodge offers a range of rooms which include family, double and accessible. A Travelodge family room caters for either two adults and two children or three adults. Each room has en-suite facilities with eco-friendly showers, toiletries, a flat screen TV with 18 free digital channels, free tea and coffee making facilities and up to 30 minutes free Wi-Fi* and can purchase a 24 hour service for just £3.00

Earlier this month, Travelodge embarked on a strategy to become Britain’s favourite hotel for value by launching a new £25 million advertising campaign to inspire Britain to get up and go. The campaign, which is the company’s biggest advertising spend to date, features scenes shot across Britain and highlights Travelodge’s new look, which is featured in Chertsey Travelodge.

Daniel Fountain / 30.05.2014

Editor, Hotel Designs

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