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  • Starwood to Open First Element Hotel in Asia Pacific

    Daniel Fountain
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    Starwood Hotels & Resorts Worldwide, Inc. has recently signed an agreement with Suzhou Science and Technology Town Kexin Cultural Tourism Development Co., Ltd. to open a new-build Element® hotel in Suzhou Science and Technology Town (SSTT), an eco-city adjacent to the commercial and administrative center of the city’s high tech industrial development zone. Slated for completion in mid-2015, the hotel, Element Suzhou Science and Technology Town (Element Suzhou), marks the Element brand’s entry to Asia Pacific, as well as the presence of all of Starwood’s nine differentiated lifestyle brands in the region.

    Located at the intersection of Jialingjiang and Wuyishan Roads, Element Suzhou will be situated in SSTT, an eco-city adjacent to the commercial and administrative center of the High-Tech District. Since 2003, over 150 state-level research institutes, R&D organizations, tech-based innovative companies, training organizations, and outsourcing and design companies have settled in SSTT.

    In keeping with the tenets of the Element brand, Element Suzhou’s 190 stylish and sustainable guestrooms will feature the signature Heavenly® Bed, a fluid design of modular furniture, swiveling flat-screen televisions, large desks, and custom-designed closets. Bathrooms will be spa-inspired, with an invigorating rain shower and dual-flush toilet.

    In addition, the hotel will offer approximately 10,764 square feet of versatile meeting space, a well-equipped business center, a 24-hour fitness center, and an indoor heated swimming pool. Other brand signatures will include Element’s healthy breakfast and relaxing evening reception with hot and cold appetizers as well as beer, wine, and soft drinks. All day dining will be available with three to four private dining rooms, and a grab-and-go pantry for quick healthy meals.

    Starwood currently manages Four Points by Sheraton Suzhou and is on track to open six hotels by 2018.

    Daniel Fountain / 16.08.2013

    Editor, Hotel Designs

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