Starwood CEO Meets with Puerto Rico Governor, Owners and Developers to Discuss Hotel Development

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Starwood Hotels & Resorts Worldwide, Inc. is gearing up for the November opening of The St. Regis Bahia Beach, Puerto Rico, the island’s first luxury project since 1997. Underscoring the recovery in luxury hospitality, the $172 million resort is nearly sold out for the
December holidays. This month, Starwood President and CEO Frits van Paasschen met with Puerto Rico Governor Luis Fortuño, as well as owners and developers, to discuss future Starwood development in this key Caribbean market.The highly anticipated St. Regis comes on the heels of two other key Starwood hotel openings in Puerto Rico: W Vieques, the first W Retreat & Spa in North America, and Sheraton Puerto Rico Convention Center Hotel & Casino – the first new full-service hotel and casino built in San Juan in more than a decade. The Sheraton Puerto Rico Convention Center Hotel & Casino is also scheduled to become the first LEED Certified hotel in the Caribbean. The addition of these three new hotels has doubled Starwood’s portfolio in Puerto Rico in just one year.

The St. Regis Bahia Beach features 139 luxurious guest rooms and suites, 26 estate home residences, an 18-hole golf course designed by Robert Trent Jones, Jr., RemèdeSM Spa, oceanfront swimming pools, and Fern, a new restaurant by renowned Chef Jean-Georges. Offering two miles of sandy beach and views of the El Yunque National Rainforest, the newly constructed hotel occupies a prime location within a community committed to environmental preservation and sustainable development. The St. Regis Bahia Beach is designated as a Certified Gold Audubon International Signature Sanctuary.

Eco-tourism is playing an increasingly important role in Puerto Rico, which attracts more U.S. tourists than any other Caribbean destination. Americans can visit without needing a passport, and many major U.S. airports offer frequent direct flights. Overall tourist traffic increased 10% to Puerto Rico in the first six months of 2010, according to industry sources.

SOURCE: Starwood Hotels & Resorts Worldwide, Inc

Daniel Fountain / 13.09.2010

Editor, Hotel Designs

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Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

Together these platforms offer a comprehensive 360-degree service encompassing digital media, print publishing, and live events – providing unparalleled value to advertisers, partners, and readers alike.