Starwood Hotels & Resorts Worldwide, Inc. has signed an agreement with Cevahir Yapi Sanayi Turizm ve Ticaret A.S. to open a new Sheraton hotel in Istanbul. Set to open next year, Sheraton Istanbul Atasehir will reinforce the global growth of the Sheraton brand as it remains on track to open its 500th hotel by 2015. Sheraton Istanbul Atasehir will be located in the Atasehir district, a business and trading centre located eight kilometres from the Asian trading port at the intersection of two main highways, connecting the Asian and European sides of Istanbul. Featuring 160 guest rooms with scenic views of either the Marmara Sea or the bustling city, the hotel will occupy the top section of a new multi-purpose building from the 18th to 27th stories. Developed by Varyap Meridian Otel & Ofis, the hotel is designed by international architectural firm RMJM together with Istanbul-based interior designer, Kreatif Design.
Sheraton Istanbul Atasehir is set to become the gathering place for business travellers, offering extensive modern meeting and event space, including a grand ballroom, a junior ballroom, 12 meeting rooms and a business centre. The hotel will feature an all-day dining restaurant, a lobby bar, the signature Sheraton Shine Spa with five treatment rooms, an outdoor swimming pool and retail shops.
Signature Sheraton experiences will include the all-white Sweet Sleeper® beds, the Sheraton Club Rooms and Lounge, the Link@Sheraton® experienced with Microsoft® and Sheraton Fitness® by Core Performance™, designed exclusively for Sheraton guests through its partner Core Performance.
In 2014, Starwood will debut the St. Regis brand in Turkey with The St. Regis Istanbul in the second quarter, followed by the launch of Sheraton Istanbul Atasehir by the end of the year. In 2015, Starwood will enter the emerging coastal city of Samsun with Sheraton Samsun Hotel, reinforcing Turkey’s position as one of the largest markets in Europe for the Sheraton brand. Starwood will also introduce the rapidly expanding Four Points by Sheraton brand into Turkey in 2015 with the new Four Points by Sheraton Istanbul Batisehir Hotel, further expanding the company’s presence to seven hotels in the dynamic gateway city.
