The Siegel Hotel Group has plans to open a boutique chain of Las Vegas hotels, starting with the Rumour Hotel which is to debut in June.
The 150-suite Rumour Hotel is to open on the former site of the St Tropez, across the road from the Hard Rock Hotel and Casino on Harmon Avenue in Las Vegas.
The hotel will feature a pool that will have private cabanas, landscaped grounds and hammocks, as well as a DJ mixing decks in the evenings.
The Siegel Group said it wants its new brand of hotels to be intimate and especially tailored to the customers’ touch.
CEO, Stephen Siegel said: “Las Vegas is not thought of as a boutique hotel city like New York, Miami or San Francisco. For years, the only idea is Las Vegas was to build bigger, but The Siegel Group philosophy is to offer something entirely innovative: something smaller with the personal customer touch.
“We want to create an experience that feel exclusive, comfortable, relaxed and has great value. Each of our five boutique hotels provides a reprieve from the grind and grandiose normally associated with Las Vegas.”
The other hotels Siegel has planned for the new boutique chain includes The Artisan, Gold Spike Hotel and Casino, Oasis at Gold Spike and The Resort on Mount Charleston. The design for the chain is expected to be contemporary and stylish with the ‘culturally creative in mind’.