Roman Re-launch Website

    150 150 Daniel Fountain
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    Leading UK shower designer and manufacturer, Roman Limited, have completely overhauled and re-launched their website to include a totally redesigned look and to incorporate new content, as well as to make it as user-friendly as possible.The redesigned website features a refreshing new look to perfectly complement their brochures. It has been designed to be consistent with Roman’s sister company, Roman at Home’s website, incorporating the Roman Brand’s designer motif pattern. It is also much more image led to highlight Roman’s product range. It offers two sides to the website, one for trade customers and one for general consumers.

    The trade side of the Roman site incorporates elements such as line drawings and instruction manuals which are available for download. From this side of the website Roman’s retail customers can request stock of brochures via a simple form, along with other marketing material such as POS. Trade customers can also request a call out from their regional manager.

    Within the trade side of the website, customers can access the Roman image bank, where they can quickly and easily download high resolution images for their own marketing material. This also sits within the press area, so journalist can access the images for any showering features they may be working.

    The website has been designed with a better search function, which can handle miss-spellings, so visitors can easily find the product they need. To ensure consumers can search for their nearest displaying retailer, the Roman site still includes a showroom locator, but this has now been designed to offer more functionality – visitors can search by both town and postcode, to make it easier to use.

    Roman’s new website includes much more detailed information about the company, including their background, along with a section dedicated to how Roman is working to be environmental conscious. This sits alongside much more in-depth, detailed information about Roman’s product range.

    David Osborne, Managing Director of Roman, commented: “We are really pleased with the look and feel of the new Roman website. A lot of the site development has been done in house, which gives us much greater flexibility in terms of being able to update and change the website. The internet has become such an important tool for both trade customers and consumers when it comes to researching what products they would like. Therefore it is essential we have a website that can be easily updated and changed so it always contains our most up to date products, information, displaying showrooms and marketing material. With the new Roman website, we have total control and can ensure our customers can always log on to find out the latest products and company news.”

    Daniel Fountain / 20.12.2011

    Editor, Hotel Designs


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