LUCHFORD APM has been appointed to manage the international public relations for a new Montenegrin development. The development will be a collaboration between Kerzner International and Azmont DOO investments to create Europe’s first One&Only resort and a luxury development project in Kotor Bay, Montenegro.Strategically located at the most narrow part of the entrance to Tivat Bay, the 60 acre site will be the setting for a One&Only resort with 120 guest rooms, suites and villas. The site will include a 3,000 sq m One&Only Health Spa, world-class marina catering to mega yachts (with tax reliefs on fuel of up to 40% for all nationalities), beach club, tennis academy and the largest conferencing and banqueting facilities in the region – offering an outstanding year-round destination.
The site is only 40 minutes’ drive from both Dubrovnik and Tivat airports and is located on the narrowest part of the entrance to Kotor Bay. It will command an enviable position between mountain and sea, overlooking 1.2 km of pristine coastline of the Adriatic Sea.
The beauty of the area has always been a strong draw for the rich and famous, with Princess Margaret, Sofia Loren, Richard Burton and Elizabeth Taylor all known for holidaying in this corner of the Adriatic. Azmont DOO is looking to cement Montenegro’s reputation as one of the ‘go-to’ destinations in Europe and their commitment to the area is demonstrated through an investment of €500 million to engage a vigorous delivery programme to complete the project by early 2016. Waterfront shops, cafes, restaurants, botanical gardens, eco-park, fish market and an organic food market are all part of the vision for the area.
