Louvre Hotels Group announces the opening of a Golden Tulip Hotel in Aix-les-Bains

    150 150 Daniel Fountain
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    Louvre Hotels Group, a major hotel industry player in France and abroad, is announcing the opening of the Golden Tulip Hotel in Aix-les-Bains, the brand’s 10th hotel in France and 230th worldwide. Previously operated under the Radisson Blu brand, the hotel was purchased by Mr Alfonsi, a new investor in the Group, and will now be franchised under the Golden Tulip brand.

    The hotel is certified Green Key (the world’s leading certification in accommodation) and will be undergoing a vast renovation of all guest rooms and public areas over the coming year, all the while remaining open for business.

    Located on Avenue Charles de Gaulle in the city centre, close to the TGV station and to the casino, the hotel has 102 rooms (each room featuring high-speed WiFi).

    In order to provide its guests with authentic relaxation, the Golden Tulip Hotel in Aix-les-Bains features a 600-m² relaxation centre complete with solarium and a Spa offering an indoor pool, a sauna, a steam bath, a Jacuzzi and a fitness centre.

    The hotel’s “Brasserie du Park” restaurant serves traditional regional cuisine. The hotel also has a 500-m² area for private functions, lit by natural light.

    “Being established in over 40 countries with 230 hotels, the Golden Tulip brand enjoys an international profile, an upscale positioning and a solid reputation. In addition to that, Louvre Hotels Group provides us with a highly efficient distribution system and a powerful marketing and sales force,” says Mr Alfonsi.

    “With this new hotel joining the Golden Tulip brand, Louvre Hotels Group is proving once again that there is room in France for a non-standardised 4-star brand. Golden Tulip offers its guests the best in international standards while retaining local characteristics at every one of its hotels,” explains Golden Tulip France Director Emmanuel Ollier.

    The opening of the Golden Tulip Hotel in Aix-les-Bains will further strengthen the national development strategy announced by the Golden Tulip brand several months ago: the Group’s ambition is to be operating 50 hotels in France by 2015.

    Daniel Fountain / 16.06.2013

    Editor, Hotel Designs


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