Le Meridien Continues Strong Growth Momentum with Opening of Le Meridien Atlanta Perimeter

    150 150 Daniel Fountain
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    Starwood Hotels & Resorts Worldwide, Inc. has announced the opening of Le Méridien Atlanta Perimeter, the first Le Méridien hotel to open in the Atlanta metropolitan area and one of nine new Le Méridien hotels slated to open within the next 12 months. Located in the bustling Perimeter Center business district, just minutes from downtown Atlanta, the hotel is owned by RockBridge Capital and managed by Wischermann Partners. Following a comprehensive, 12-month, $20 million renovation, Le Méridien Atlanta Perimeter boasts 275 spacious guest rooms and suites along with an outdoor pool, fitness centre, spacious 12th floor club lounge, and 10,000 square feet of state-of-the-art meeting and event space. Guests can also enjoy a selection of coffees, cocktails and fine wines at Longitude 84, the hotel’s sleek new lounge, and Portico, the hotel’s ground-floor restaurant slated to open this spring, will feature an eclectic menu of globally inspired cuisine and a spacious terrace ideal for private gatherings and special events.

    “The inspiring design featured throughout the spacious guest rooms and public areas, the newly created club lounge and the addition of a new restaurant with an expansive patio complete the transformation of this property,” said Jim Merkel, President and CEO of RockBridge. “The rebranding coupled with the strength of the Starwood system, will position Le Méridien Atlanta Perimeter as the premier hotel in the market. We are excited about adding this showcase property to our portfolio.”

    Le Méridien Atlanta Perimeter features the Le Méridien HubTM experience, which re-interprets the traditional lobby into a social gathering place for creative people to converse, debate, and exchange. Le Méridien Hub offers both guests and locals a creative atmosphere where contemporary, curated artwork sets the environment. Le Méridien Hub further builds on the brand’s award-winning arrival experience and coffee culture, curated by Le Méridien brand’s Cultural Curator Jérôme Sans. Le Méridien arrival consists of four elements: large-scale artwork in high impact areas to reset the mind and stimulate dialogue and curiosity; the sensory experience, illustrated through Le Méridien signature scent, sound and use of light, creating a unique and distinctive atmosphere; UNLOCK ARTTM programme, featuring LM100 TM artist designed key card collections that not only offer access to the guestroom but also to Le Méridien affiliated contemporary cultural centres in the city; and a 24-hour soundtrack curated by Sans.

    Daniel Fountain / 03.03.2013

    Editor, Hotel Designs

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