For its July 2012 issue, Consumer Reports asked more than 22,000 readers about their stays at 44 US hotel chains. The survey revealed that 27% of respondents had at least one complaint, the most common being uncomfortable hotel beds. It seems that more hotels are getting it wrong than right, but the ones who are doing a good job, certainly are boasting about it. In essence a comfy bed is good for business. In fact 10% of respondents cited a luxurious bed and linens as an important factor in choosing a hotel. Hoteliers need to realise that the most important item within any hotel room is the bed and much more attention should be paid when choosing a mattress. Innovative Devon based mattress manufacturer Naturalmat has the solution to these complaints. Hoteliers should opt for environmentally responsible, organic, handmade and above all comfortable mattresses.Naturalmat are pioneers in natural fibre technology and have developed the perfect natural sleeping environment from creative new raw materials such as Soil Association organic wool (which is anti-dust mite, anti-mosquito and anti-moth, through a natural treatment). All Naturalmat mattress covers which are guaranteed anti-bed bug too. Another exciting component is organic coir fibre. This sustainable material greatly enhances the ventilation and spring of the mattress and is another example of intelligent use of renewable natural resources. Other sumptuous materials found within a Naturalmat mattress are mohair, cashmere, horsetail hair and bamboo from environmentally conscious sources, and all biodegradable that combine to create a truly green products made by a great British company.
In 2011 Naturalmat successfully won the contract to manufacture all 686 mattresses for Yotel New York City, the largest newly opened hotel in New York last year. This year Naturalmat have created all mattresses in the brand new Z Hotel Soho and Z Hotel Victoria, as well as supplying the Manoir Aux Quat’Saisons, Chewton Glen and Cliveden. Previously Naturalmat have worked with other high profile clients including The Connaught, Claridges and several boutique hotels.
’The single most important thing in any hotel room is the bed, and what makes a great bed is a great mattress. The perfect mattress is one that is extremely comfortable, sumptuously supportive, long lasting and consistently good. It is the mattress that will give the hotel guest the definitive ‘wow’ factor. A well made mattress will have high quality natural fillings, be robustly made by hand and offer excellent support, breathability, ventilation and insulation, and ideally offer hypoallergenic benefits as well. The very best mattresses will be all this, manufactured from fully sustainable raw materials, organically sourced where possible and produced by environmentally conscious companies,’ says Peter Tindall, Naturalmat Company Director.
Naturalmat mattresses are available to buy at their London shop at 99 Talbot Road, London W11 2AT. Tel: 020 7985 0474 or look online at www.naturalmathotel.co.uk to see Naturalmat’s full range of hotel mattresses.
