Flemings Mayfair: British Boutique

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    Best of contemporary boutique British with an individual touch to each room – this is what Suna Interior Design has created at Flemings Mayfair, the four star, boutique hotel in Half Moon Street, London. Design on Flemings Mayfair started in the summer of 2012 with the ‘Books Room’ – an alluring and quirky design that centred around wallpaper by Young & Battaglia. The brief was to be strong with colour and to keep the feel very British, to maintain the essentially British personality of the hotel while creating a contemporary atmosphere.

    The interior designers worked closely with the client in order to create the finished product that reflects the desires of the client. It is a collaborative process that ensures that the end result is both of a high standard and is exactly what the client wants. In the case of Flemings Mayfair, the client decided to let the creativity flow and dared to embrace design features such as the Dog Artwork and the Antler Chandelier in the Luggage Room – contemporising by using a modern take on British quirkiness.

    The designers recognised that the Flemings Mayfair brand is subtle but strong and always of the highest quality, and has echoed this throughout the designs employing a consistent use of individual design. Flemings Mayfair is embracing their brand, with items designed specifically for the project, such as unique labelled cushions and bespoke wallpaper.

    These intriguing and captivating cushions portray the frontage of the hotel using artwork commissioned by the designers from Adam Regester, bringing the colour palette in each room together. The wallpapers give each design and room its unique individuality, such as the full-wall photographic image of the tree in the Tree Room which seemingly expands the room, while punches of colour add opulence.

    Continued on page two…

    Daniel Fountain / 23.05.2013

    Editor, Hotel Designs


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