Novum and Wyndham sign multi-development Euro dealhttps://hoteldesigns.net/wp-content/uploads/2018/04/flag-1080-1024x682.jpg 1024 682 Katy Phillips Katy Phillips https://secure.gravatar.com/avatar/f0fa2c58698f8a8f92852531ad09abbf?s=96&d=mm&r=g
A long-term development agreement between Novum Hospitality and Wyndham Hotel Group has been announced, with both companies developing new hotels in key destinations across Europe, including Germany, Austria, Belgium, The Netherlands, Poland, UK and Republic of Ireland.
Founded in 1988, German-based Novum Hospitality has grown to become one of Germany’s largest hotel management groups, boasting over 20,000 rooms across 160 hotels. The new agreement with Wyndham Hotel Group means any new hotels developed will join the Novum management portfolio under the Wyndham Grand, Wyndham, Wyndham Garden, Ramada, Ramada Encore, TRYP by Wyndham, Hawthorn Suites by Wyndham, Days Inn and Super 8 brands.
Discussing the new agreement, Christian Michel, vice president development central & Eastern Europe (EMEA) Wyndham Hotel Group, said: “Novum Hospitality has a long-standing reputation for developing high quality hotels in urban hotspots throughout Europe, and its expansion plans perfectly complement our development objectives in this dynamic market.
“Europe offers tremendous potential and working with Novum Hospitality will enable us to further extend our footprint with more quality accommodation in a diverse range of destinations.”
Novum CEO and owner David Etmenan added: “This strategic alliance with Wyndham Hotel Group, one of the world’s largest and most diverse hotel companies, is an extraordinary growth opportunity for us. We are already planning a number of projects in sought-after destinations in Europe and we look forward to developing up to 20 hotels together in the future.”