• Covid-19 – click here for the latest updates from Forum Events & Media Group Ltd

Posts Tagged :

Hard Rock

Hard Rock Hotels to arrive in Barcelona

730 565 Hamish Kilburn
Hard Rock Hotels to arrive in Barcelona

Hard Rock International continues growing its European hotel portfolio, announcing the development of Hard Rock Hotel Barcelona…

The global brand, Hard Rock International, is set to bring its signature musical flair to the shores of Barcelona in a €200 million new hotel to be developed on the last available seaside plot in metropolitan Barcelona.

Construction of the 504-room hotel will begin in late 2019, set to open on the shores of Barcelona in early 2022.

“This is set to be another ambitious project for Hard Rock International, alongside ASG,” comments Todd Hricko, senior vice president and head of global hotel development at Hard Rock International. “Hard Rock Hotel Barcelona will bring the brand’s dynamic and vibrant hospitality to Barcelona’s Mediterranean Coast, injecting energy and world-class entertainment into the city’s hotel scene.”

The project is owned by ASG’s fifth real estate fund and will be operated by Hard Rock Hotels. It is the fourth project in ASG’s Spanish hotel development strategy following the dramatic surge in visitor growth in Spain.

Saul Goldstein, ASG’s founder and managing partner, said: “Our agreement with Hard Rock International is an important milestone for this signature investment. It’s our second collaboration with HRI’s renowned hospitality brand following the announcement on the opening of Hard Rock Hotel Madrid. The Barcelona project amps up our hotels’ development strategy in Spain, which targets opportunities in major visitor destinations with a shortage of rooms.”

Hard Rock Hotel Barcelona, which will be designed by B720 Arquitectos, will offer a stunning rooftop terrace and bar with swimming pool, two Speciality Restaurants, Lobby Bar with Grab and Go and Music Bar. Guestrooms will have luxurious private balconies overlooking the Mediterranean Sea.

The brand will bring a selection of its signature amenities to Barcelona, including a Body Rock Fitness Centre and a Rock Spa to keep the mind and body healthy, the Sound of Your Stay in-room music program, a Rock Shop and a Hard Rock Roxity Kids’ Club, providing entertainment for younger guests. The hotel’s seven meeting rooms and ballroom will cover 21,530 square feet of meeting and conference space to accommodate a variety of events and occasions.

Adjacent to the Fòrum beach and Marina in Sant Adrià del Besòs, with direct subway and tram access to Barcelona city centre, Hard Rock Hotel Barcelona will be near Parc del Fòrum and Parc de la Pau, a regular host of spectacular music events and festivals, some of which Hard Rock has previously organised.

Barcelona’s incredible climate, cultural heritage and easily accessible transport links have made this city one of the most visited in Europe. Filled with incredible entertainment and activities, the city is the perfect fit for Hard Rock’s next European venture.

Main image credit: MAAD Architectural Imagery /B720 Arquitectos

Hard Rock Hotel London unveils Rock Royalty level accommodation

800 533 Hamish Kilburn

The Rock Royalty level has been revealed one year prior to the Hard Rock Hotel London opening its doors to the public…

Ahead of its highly anticipated launch in 2019, Hard Rock Hotel London has lifted the lid on its Rock Royalty level, offering exclusive rooms and suites, alongside luxurious perks.

Imagined by Scott Brownrigg design firm, the hotel when open next year is said to boast around 1,000 stylish rooms and suites, together with two vibrant bars, a lively Hard Rock Cafe® and the world famous Rock Shop®.

From Abbey Road Studios and Camden’s Roundhouse to the historic 100 Club, London has undeniable music heritage. With Hard Rock Hotel London promising to be the city’s next iconic live music hot spot, the Rock Royalty programme offers an elevated experience so guests can live out their rock star dreams.

The package is truly pioneering

The 103 Rock Royalty rooms and 14 suites, designed by Scott Brownrigg, are located on the third floor of the hotel and have been custom designed for luxury and comfort. Decorated in post box red and royal blue, each lavish room features a hand-crafted Hypnos bed, flat screen digital TV, minibar and a nightly turndown service as well as a nod to the Hard Rock International brand with a branded guitar pick.

“While we will treat every guest at Hard Rock Hotel London like a VIP, our Rock Royalty programme offers an extra special experience,” said Oliver Kahf, General Manager of Hard Rock Hotel London. “The package is truly pioneering; from door to door luxury airport transfers and exclusive access to local music events to bespoke amenities tailored to each guests’ Ultimate Room Rider. We want every guest to know how it feels to be treated like a Rock Star.”

Next year’s opening will serve as yet another milestone for the growing Hard Rock International brand

Rock Royalty guests will have access to bespoke services such as taking advantage of Hard Rock Hotel London’s Ultimate Room Rider, which adds personalised touches to each Rock Royalty room including a choice of pillows, in-room scents and bath bombs. Guests can also expect to find their personal choice of spirits, soft drinks and sweet treats waiting in the mini bar and their favourite music track playing in their room on entry.

When they aren’t relaxing in their room, the luxurious Rock Royalty lounge will provide an exclusive home away from home hangout. Perfect for escaping the paparazzi, Rock Royalty guests will enjoy a host of complimentary services, from breakfast and afternoon tea to evening canapés and cocktails. The lavish lounge will also feature carefully curated items from Hard Rock’s extensive collection of music memorabilia.

To ensure guests not only feel good but look good too, Rock Royalty Suites come with complimentary shoeshine and pressing services to ensure every guest is stage ready. Rooms will also have a coffee table book showcasing the history and stories of the hotel’s most famous – and infamous – guests.

Next year’s opening will serve as yet another milestone for the growing Hard Rock International brand, which currently operates in 74 countries worldwide, and will continue to cement its place in the industry as one of the most globally recognised companies.

 

Hard Rock International announce Hard Rock Hotel New Orleans inspired by the area’s ‘deep musical roots’

560 296 Adam Bloodworth

Hard Rock International insist their continued roll out of new hotels will now have a focus on areas with “deep musical roots”. The latest is Hard Rock Hotel New Orleans.

In the traditional heartland of America’s jazz music scene, Hard Rock Hotel New Orleans will be in the city’s historic French Quarter and New Orleans Theatre District.

The look and feel will be no different to the Hard Rocks already found in 75 countries worldwide. Nostalgic music memorabilia ranging from rock to pop, jazz and further will be displayed on the walls, and the hotel will have an emphasis on upscale facilities including restaurants and a spa suited to both the leisure and business markets.

Music is promoted as a benefit to a healthy lifestyle

A holistic approach to music means that yoga and wellness initiatives combine music in treatments. Music is promoted throughout the hotel as a benefit to a healthy lifestyle, and there’s in-room yoga experiences which combines music too.

The restaurant will promote the soulful Seafood dishes popular in the area, and there’ll be a lobby bar with additional food options.

“Our focus is on cities with deep musical roots” 

Todd Hricko, senior vice president for Hard Rock International explained: “As Hard Rock continues to expand globally, our focus will be influential cities with deep musical roots”.

“Home to a unique melting pot of cultures, New Orleans — known for its nightlife and vibrant live-music scene – has been a desirable choice for our next Hard Rock Hotel.”

Suited to tourists to the local area and business workers alike, the country’s largest conference centre is next to the hotel.

Hard Rock Hotel New Orleans will comprise 350 rooms, and a further 62 suites.

The hotel is due to open in spring 2019 

Hard Rock Hotels opens first hotel in the Alps

Hard Rock Hotels opens first hotel in the Alps

850 566 Daniel Fountain

Hard Rock Hotels has announced the opening of their first hotel in continental Europe, Hard Rock Hotel Davos in the Swiss Alps.

The hotel is located in the heart of the city in the historic Alexander House, built in 1882. For guests looking to hit the ski slopes, the hotel offers guests a dedicated Ski Room where they can store equipment and gear.

Transforming the 130-year-old building, Hard Rock Hotel Davos makes tribute to the building’s rich history and has been transformed into a luxury music-inspired alpine escape with priceless memorabilia adorning the walls of the property, two bars and the brand’s signature Sessions Restaurant.

Curated by a team of experts, the memorabilia collection complements the local music scene while reflecting the region’s art, style and culture. Hard Rock Hotel Davos is now home to 65 pieces of memorabilia, with notable pieces including a sequin sweater by Michael Jackson, a lace outfit by Taylor Swift and a silk shirt by Elvis Presley.

Catering to both business and leisure travellers, Hard Rock Hotel Davos will have 110 lavishly redesigned rooms, including 31 serviced one to three bedroom apartments, all of which feature Sleep Like a Rock® bed linen.

In addition to three conference rooms offering dynamic meeting space, an on-site, historic chapel is also available for private hire, containing a modern sound system, natural acoustics, fully functioning organ and adaptable lighting, ideal for banquets, weddings, private concerts and events.

The property will also boast a wellness centre, including a Body Rock® workout facility and a Rock Spa®, complete with the brand’s signature music-infused Rhythm & Motion spa menu, five treatment rooms and a yoga studio, set to open in August 2018.

www.hardrockhotels.com/davos

Davos - Hard Rock Hotel

Hard Rock International to rock the Alps with Davos hotel

849 493 Daniel Fountain

With presence in more than 70 countries across the globe, Hard Rock International is expanding its hotel portfolio to the Swiss Alps, announcing plans to open Hard Rock Hotel Davos.

Working in collaboration with International Hospitality Service, the owner of Spenglers Hotel and Holsboer Residences in Davos, Hard Rock will electrify the region in December 2017. VIYM, a private equity firm with extensive expertise in the hospitality industry, consulted IHS on the deal.

Transforming the 130-year-old building, which houses the recently renovated Spenglers Hotel Davos with a new spa and soft design touches, Hard Rock Hotel Davos will give tribute to the building’s rich history of honoring Dr. Alexander Spengler and Willem Jan Holsboer – both pioneers in their respective fields.

As Davos became famous for the medical benefits its high altitude climate provided, Dr. Spengler was the first person to open a people’s sanatorium, while Holsboer developed the plans for the railway line to Davos. Recently renovated last year, the historic luxury boutique hotel will further continue its modern conversion by evolving into a music-inspired city escape with priceless memorabilia adorning the walls of the property, curated by a team of design experts to fit the local music scene while reflecting the region’s art, style and culture.

Through music appreciation and an imaginative environment, Hard Rock Hotels & Casinos delivers products for the varied aspects of life – work, play and personal sanctuary.

For more information or to book a stay at any of the Hard Rock Hotels & Casinos, please visit www.hardrockhotels.com.

Hard Rock International announces launch of Hard Rock Hotel Shenzhen

HRI announces launch of Hard Rock Hotel Shenzhen

1024 591 Daniel Fountain

Hard Rock Hotels announces the launch of its first hotel in China, Hard Rock Hotel Shenzhen. Slated to open in summer 2017, the new Hard Rock property will offer a luxury stay for modern travelers who are seeking a reprieve from traditional accommodations.

Blending pop culture and premium hospitality, Hard Rock Hotel Shenzhen promises a host of world-class leisure, dining and entertainment options and the thread that unites them all – music.

Destined to become a new landmark in the Guangdong region, Hard Rock Hotel Shenzhen will continue the brand’s tradition of presenting memorable moments through music. Whether a guest prefers rap, pop, reggae or R&B, travelers can experience an unparalleled music amenity program –The Sound of Your Stay – offering complimentary in-room Fender guitars and DJ-equipment.

Hard Rock International announces launch of Hard Rock Hotel Shenzhen

Throughout the property, guests will enjoy rare and valuable memorabilia on display. Carefully chosen from Hard Rock’s world-famous, 80,000+ piece collection, each prized piece celebrates legendary music icons from around the world.

The 258 rooms and suites feature a creative mix of music-inspired décor and modern Chinese elements. A range of high-end accommodations, including Studio Suites, Rock Royalty Studio Suites and Rock Star Suite®, provide the ultimate all-access pass to a luxury VIP experience, as well as stunning views of the surrounding area.

Hard Rock Hotel Shenzhen

“We are proud to bring the Hard Rock Hotel experience to Mainland China where consumers are equally passionate about music and travel,” said Peter Wynne, Area Vice President of Operations – Asia Pacific Hotels, Hard Rock Hotels. “While Hard Rock Hotel Shenzhen will offer a one-of-a-kind luxury experience, guests can expect the same music-centered fun as other Hard Rock Hotels around the world. As our brand has proven over the years, nothing is more universal than a love of music and having a great time.”

Located in the famed Mission Hills Centreville, Hard Rock Hotel Shenzhen offers convenient access to the world’s number one golf course and close proximity to an extensive range of leisure, wellness and entertainment offerings. Hard Rock Hotel is located 45 minutes from Shenzhen Bao’An International Airport and 35 minutes from the city centre.

Hard Rock Papagayo Costa Rica

Hard Rock Hotel Papagayo to open 2019 in Costa Rica

772 464 Daniel Fountain

Hard Rock International has made waves after announcing plans to bring the Hard Rock Hotels experience to Costa Rica with the all-inclusive Hard Rock Hotel Papagayo, Costa Rica by early 2019.

The 294-room modern retreat will be centrally located just 30 minutes from Liberia International Airport, providing travelers with easy access to Papagayo’s Gulf and Peninsula. Recognised as one of the country’s most popular resort destinations, guests of this Hard Rock Hotel will be treated to secluded landscapes, natural wonders, eco-adventure excursions and an up close look at Costa Rica’s impressive biodiversity.

In true Hard Rock style, the resort will boast brand exclusive offerings, such as a full-service Rock Spa featuring relaxing and recharging treatments and The Sound of Your Stay music amenity program offering free in-room Fender guitar checkouts.