Edmund Bell fabrics in the frame at NHow Amsterdam RAI Hotel

With cultural influences from all around the world on display through the interior of city landmark NHow Amsterdam RAI Hotel, with collection names like Discovery and Zanzibar, the fabrics from Edmund Bell are a good fit…

Edmund Bell fabrics used in the design of NHow Amsterdam RAI

Designed by Dutch architects OMA, the iconic NHow Amsterdam RAI Hotel is made up of three overlapping triangles, symbolising the multicultural backdrop that characterises the past, present and future of the city of Amsterdam. Since opening its doors in early 2020, the hotel has positioned itself as a ‘cosmopolitan social hub’ and as a meeting place where contemporary art, design, fine dining and cultural expression echo the multicultural spirit that characterises the city. The 650 guestroom hotel is now a vibrant hub for business travellers, tourists and Amsterdam locals alike, with its location right beside the RAI Amsterdam Convention Centre.

discovery Damson Edmund Bell fabric in the window of NHow Amsterdam RAI

Image credit: Edmund Bell

Interior-Consult was asked by the developer to provide design assistance to NH Hotels and the project designers, working on the procurement and project coordination of all furniture, fixtures and equipment. Edmund Bell fabrics were specified throughout the hotel, a concept based on an eclectic mix of vibrant colours, patterns and traditional elements. International symbols such as the mandalas of India, skulls of Mexico and the cherry blossoms of Japan are brought together to create an exciting and striking cultural fusion. The guestrooms are inspired by the cardinal direction the particular room faces – South, East, North, South West, South East and North West, and the fabrics all contribute to this design narrative.

decorative blackout curtains in green fabric by Edmund Bell in the window at NHow Amsterdam

Image credit: Edmund Bell

Edmund Bell’s large colour ranges were the perfect solution for this project, with an average of 28 colours in each of the decorative blackout ranges – an ideal option for hotel bedrooms as they offer complete light exclusion to ensure a perfect night’s sleep. The chosen blackout fabrics in this case were Discovery Damson, Discovery Green Tea, Discovery Indigo and Zanzibar Bordeaux – very colourful indeed! Over 5000 metres of double width fabric was needed for this project. The design included a bespoke plain colour print, using Edmund Bell’s Printlab service. This service allows for bespoke colour matching, which in this case gave the clients something truly unique. The colour was printed onto the chosen base fabric; flame retardant Outback Silk FR offering 100 per cent light exclusion – perfect in a hotel guestroom to ensure a restful night’s sleep.

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Main image credit: Edmund Bell / NHow Amsterdam RAI Hotel